Posts Tagged With: Rudolph Valentino

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1926 – Peddled Valentino “Life Book” Upon Arrival of Body on Coast

The body of Rudolph Valentino arrived here Monday from the East Coast and immediately taken to the Church of the Good Shepard, Beverly Hills in a special car. Coincident with the arrival of the body a paper-covered book of 133 pages entitled “The Romantic Life of Rudolph Valentino” published by a Hollywood Concern and retailing for 25 cents made its appearance all over town. In the presence of 500 who met the body when it was removed at a secret railroad crossing the books were peddled. The studios were practically inactive during the funeral services.

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1922 – Rodolph Valentino’s Screen Smile, Which Really Masks a Sad, Sad Heart.

EVERYBODY who goes to the movies knows Rudolph Valentino knows him, of course,as he moves about on the screen, knows his eyes, his smile and his red-blooded heroic deeds. Certainly he seems to be a very happy young man, full of chivalry, with a soul above whining about the little things which would harass a less noble character. But all this on the screen. The real truth is that Rodolph Valentino is unhappy. Very unhappy. Of course, he has been divorced from his first wife but that isn’t what is distressing him. Je has married another wife; but there is no cloud of trouble here, at least not yet. Rut still Valentino, the
heroic lover of the movies, is very, very wretched. It is because his salary is too low, his movie masters are so mean to him and so cruel to his new wife and he isn’t given any allowance to pay for postage stamps to mail his picture to the millions of dear girls who write for his photograph. Unhappy Rodolph’s pitiful story is enough to bring tears to the eyes of Adeb the Chess Automaton if it wasn’t for a more tragic twist to the misery of the unhappy screen hero he is being followed by detectives. Now who in the world would dog the tracks of Rodolph Valentino? Some love sick girl in disguise who seeks to be near him? Oh, no. A real, hard-boiled sleuth, just like the detective story detectives, and Valentino says he knows who is hiring these hounds and why. The reader has seen Valentino’s manly form and heroic deeds on the screen. Now the reader may step behind the scenes and see poor Rodolph almost sobbing tears in his dressing room. With heaving bosom The Great Lover cries aloud “I cannot endure the tyranny, the broken promises, the arrogance” of unjust masters. Down in the solemn atmosphere of New York’s Supreme Court lie the long legal documents in a law suit in which Valentino and his employers of the movie company have locked horns. And here it is in these documents that Valentino lay bare the anguish of his soul and reveals the misery which his movie smile has always hidden from the audience. Who, indeed, beholding Mr. Valentino the swaggering, fascinating toreador in his screen play, strutting toreador among his conquests who could suppose that behind that devil-may-care manner lay an aching heart and a scorched rear anatomy. Yet, says Mr. Valentino, in his sworn statement: “They transformed a part of a public general dressing room by placing a partition at one end, thereby constituting a small, impromptu dressing room composed Mrs. Valentino says they told her the girls were all crazy about Rodolph and that he was having a good time and that she might as well too”. Three of the walls open on the fourth side, and without any roof whatever, letting a burning sun shine in, and heating the chair so that I could not sit on it. “As my costumes were such that I could not wear underwear and was naked each time that I changed my costume, this condition was almost impossible. There was no floor in the studio and I was compelled to stand in the sand. There was a very small mirror, although I had requested a full length location mirror, which is usually given to the stars and leading players in order that they may properly arrange all of the details of their costumes. “An empty wooden barrel was given to me for a seat which as a few days later changed for a chair. When I first sat-down on the chair between changes of my costumes I was burned, and jumped up and did not sit down again upon it.” Nor was it enough that Mr. Valentino should be forced to sit on a red-hot chair. His troubles with dressing rooms and costumes continued. A still worse thing happened to the hero of “The Four Horsemen” hear it in Rodolph’s own words: “Whenever I was not acting on the set (the stage) and was tired or needed rest, I was compelled to ask the hospitality of some more fortunate play, who had a couch, or to put a coat on the car? t on the concrete floor of my own dressing room and use it as a pillow, or lie on the floor until I was called. By doing this with the skin-tight costume that I was wearing and not allowed to take off while resting, several rips or tears would occur, causing delay until they were repaired. “I was several times severely reprimanded by Mr. Eyton, the general manager, for matters that were trivial and were not my own fault. Among them was a reprimand for appearing with a rip in my costume that had been caused wholly by my being compelled to lie down on the floor of my room.” Horrors! Valentino has split his trousers. It will partially console Mr. Valentino’s many sympathizers to learn from his own words that he is not one to flaunt the manly beauty that has made him famous. Rather, with becoming modesty, he seeks to conceal it. But this was not always practicable “During the period of the taking of the bull fight at the
Western ranch in a scorching sun and during the windy, dusty day, I was compelled to make as many as eight complete changes during the day. There were no dressing room accommodations provided for me at all notwithstanding that I had requested that a small dressing room be built near the location, and I was compelled to make changes in my open touring car where possible, or more frequently under the embarrassing and undignified conditions of making the changes in the open. “After three days of arduous work I told the business manager of the company that it was shameful that I should be treated in that manner and compelled to walk in the scorching sun and through the dust more than one hundred yards every time I was compelled to make a change, and must make this change in full sight of everyone else. “My Toreador costume weighs with its embroidery about fifty pounds and is skin tight. For the type of work that I was doing in working with a dangerous bull I needed all the strength and rest possible.” Not all of Mr. Valentino’s complaints are of this nature, of course. He had thought, it seems, that his contract was like that of another star with regard to its main provisions, one of which may come as a revelation to many people. The clause that Valentino imagined would be in his contract provides that the actor shall make at least one picture a year in New York, and shall be given transportation for himself and his wife to New York and back. It also provides the star with an opportunity to reside six weeks or longer in New York City once each year in order that in his off hours he may see all of the places, have access to libraries and books on costuming, manners and customs, armor and other physical conditions of the various periods, he may attend art exhibitions and musical performances, mingle with the people of New York, observe contemporary habits, modes and style and freshen himself up for the following year’s work. But after Mr. Valentino had signed his contract, he was unable to find this provision in it. There was also, in the contract on which Mr. Valentino thought his contract was modelled, this provision: “The company shall at its own cost and expense furnish all photographs of the artist necessary to distribute among the public and shall attend to the artists ‘fan letters.” But this clause seems to have been omitted from Mr. Valentino contract. It was certainly very careless of Valentino to sign a contract without reading it, and reading every word of it. He will know better the next time. A movie star expects to get admiring letters from the public the more letters he gets, the bigger he is. But somebody must open and read these “fan” letters and pay the postage for mailing the star’s much coveted photograph. Mr. Valentino valued the “fan” letters and wanted his pictures sent to everybody who asked but he had an idea that the movie people ought to pay for it all. “The cost to me of furnishing photographs to distribute among the public in response to the letters that I directly receive and the cost of attending to my ‘fan’ letters is at the present time approximately $200 per week and this has been rapidly growing and is now rapidly increasing so that I have no doubt that before the expiration of the first year the said contract this cost will equal or exceed $500 per week,” Valentino asserted. “I have just received word from my secretary that in the last week the number of requests for my autographed photograph, which letters contained no money or provision for the photograph or postage, amounted to $1,385. She tells me that she cannot handle the work and that I must get an additional secretary, a second typewriter and larger office accommodations.” What is somebody else signing those treasured “autographed photographs”? Girls can it be that the photo of Rodolph you thought he sent you and that lovely written message and the dear boy’s own signature is from the hired secretary and that Rodolph never even saw your letter? Then, too, it seems that certain friends of Mr. Valentino were not permitted to visit him while he was at work, that his personal press agent was denied co-operation, and that on one film, at least, the names of two women were featured with his. What Mr. Valentino has to say in his testimony in regard to not being advertised always on all occasions as the sole star of the picture, is very interesting. It appears that there was a clause in his contract that his name should be the only one used in big type or prominently mentioned in advertising all his films. Rodolph introduced in testimony photographic copies of some advertising of one of his films, as follows: “RODOLPH VALENTINO with Lila Lee and Nita Naldi” while Mr. Valentino is full of chivalrous deeds as the public sees him on the screen, he did not consider it a chivalrous thing to share the glory of his picture with very charming women like Miss Lila Lee and Miss Nita Naldi. Chivalry and business are two different things. Commenting on why it was a serious affront and damage to him to have the names of these two young women printed on the
advertisement of, the film, he said “This matter is one of great importance in the motion picture business, the mention of others on the bill weak the effect of the sole starring of the of the production and dilutes it. If company can feature two other names it can feature a dozen of them with the name of the star and the effect is lost among the other names.” And again the Great Lover complained of another time when the names of the same two young women and an actor named Walter Long and other star were printed in the advertising much his damage. Valentino complains these words “As appears by Exhibit G, I was advertised as follows: ‘With Lila Lee, Nita Naldi, Walter Long and other stars.’ “The reaction of the public mind such forms of advertising and the diminished value of the thereof to me is shot by the article from the first page of New York newspaper of September 11, 1922, hereto annexed and marked Exhibit C. etc.” Mr. Valentino further explains he can’t share his glory with anybody in these words: “The motion picture company is also enabled by such a method to use which I am sole star to divert at attention to other growing players, to whole attention is thus diverted from me an seriously effects my commercial value and by encouraging the public to look upon such growing players as a star or near star soon launches him or her as a sole star. All stars in motion pictures with any experience in the business uniformly insist upon this exclusive fixture in the contracts.” Mr. Valentino, recently married Natacha Rambova alias Winifred Shaughnessy or Winifred Hudnut, adopted daughter of the perfumery Hudnut’s before the decree had been signed divorcing from Jean Acker, his first wife. California authorities arrested Mr. Valentino on a charge of bigamy and released him. There seems to have a sort of gentlemen’s agreement. Mr. Valentino does not exactly ‘ employers for his marital troubles, he does assert that they told him I would prefer he remained “single,” as he calls it. Furthermore, he says, they far from anxious to bail him out. Finally, it was decided that it what is a good time for Mrs. Valentino to visit adopted parents in the East while bigamy clouds were hovering over It is painful to record the following even Mr. Valentino’s employers deny it. To put it bluntly, the new Mrs. Valentino was forced to travel from California to New York in a lower berth As Mr. Valentino remarks “brutality on the part of the company sending Mrs. Valentino East in a lower berth would be more apparent, perhaps to one in the motion picture business knowing the conditions and practice thereof.” It is true that Mr. Fred Kley, assistant general manager, swears to this “It was not requested to secure a compartment drawing room. I asked Valentino particularly if he wanted a lower berth an repeated to me that he did not want a compartment or drawing room but he wanted a lower berth.” Sure but His Managers Are Mean to Him and His Pictures to His Admirers? It was not Mr. Valentino’s desire to have Mrs. Valentino “constantly annoyed by newspaper representatives who would not leave her in peace, her requests to that effect, and she was several times compelled to appeal to the train conductor for protection,” as he asserts. And now comes the melodramatic Touch his detectives are prowling about, as the reader will soon see. Valentino has followed his wife to the Adirondack camp of the Hudnuts. This was after their sudden marriage and the bigamy clouds had safely rolled by. Here is the beginning of the detective melodrama as Mr. Valentino tells it “At North Creek, I was informed by the conductor on the train, who knew me personally, that a passenger had stated that he was interested in me, as he was a newspaper representative, and wanted an interview. I was interested, and at the next station left the train, saw where the man was standing, and approached close to him to see if he wished to talk to me. He saw me but made no effort to approach or converse with me. This man was a very tall man with a long, loose gray overcoat and a closely cropped moustache. I would recognize him if I saw him “I proceeded to the Waldorf-Astoria where I occupied a room. A man called at the hotel to see an employee of the hotel, and stated that he was a detective employed by the Fly Detective Agency and he made inquiry about me. This man an answered the description of the person who followed me on the train. “The only object that my motion picture employers could have for sending a detective to Foxlair Camp was to attempt to secure or claim that they had secured Some evidence at Foxlair Camp, which Would be a crime under the New York State laws, and then by threats and persuasion to secure my continued employment by the company.” Is it any wonder then, that Rodolph Valentino should end his affidavit thus “I cannot work for this motion picture corporation. I cannot endure the tyranny, the broken promises, the arrogance or the system of production. I cannot forgive the cruelty of the company to Mrs. Valentino. I cannot look forward to a sure eclipse of what promises to be a lasting career of great success, provided that I am permitted to make productions consistent with my drawing power.” Mrs. Valentino adds her affidavit to her husband’s accusations. She tells of her distress because of the lower berth incident, and of the unsympathetic treatment which she says the motion picture company official? accorded her. “When I first arrived,” Mrs. Valentino says “and at my first interview with the president of the company, he seemed to work himself into a rage and asked me how we could have been such fools as to have done such a thing and that the company would lose millions by our action; and that Mr. Valentino was ruined and that his pictures were already being stopped in various cities; that Mr. Valentino would get ten years in prison; that so far as the company was concerned he was ruined for them, and that they were through with him. “The general manager of productions frequently told me that I was foolish to remain at home and worry and that I should go out and enjoy myself. On several occasions he said in effect “You are a great fool to sit and worry about Valentino because the girls were all crazy about him and he is having a good time out there and his love for you will not list. He is an actor. My distress and agitation were extreme. I frequently wept after retiring at night and turned out the lights with reluctance because in the dark, fears and self-reproach could not be banished.” Mrs. Valentino, too, speaks of hounding by detectives. But she, like her husband, leaves the telling of the vivid details to their faithful friend, Douglas Gerrard. Mr. Gerrard is an actor and motion picture director and he makes a very good affidavitAfter relating in some detail his education and career Mr. Gerrard makes a place for himself in history by dating his friendship for Valentino from the time five years ago when Valentino repaid a loan of twenty-five dollars. This extraordinary experience the finding of an actor who promptly repaid a loan so affected Mr. Gerrard that he swore eternal friendship for Valentino, says Mr. Gerrard, B. A. (Dublin, Trinity College.) I first met Rodolph Valentino at the end of the year 1917 when he was well-known in Los Angeles. I sympathized with Mrs. Rodolph Valentino No. 2, Who Was Treated “Cruelly” by Having to Sleep in a Lower Berth, and a Lot of Other things with Valentino because he spoke very poor English, had difficulty in obtaining employment, and I suspected that at times he was actually hungry. I took no other interest in him at the time. “One day early in 19I1, Valentino asked me to loan him twenty-five dollars, which I did out of sympathy, and, perhaps, from the motive of economy, since I knew that if he did not repay me he would not ask for more. “Shortly thereafter, Valentino obtained a position and repaid me my loan from his first week’s salary, and when some time later he attempted to borrow from me a much larger sum, I made the loan willingly. This was also promptly returned. On a number of occasions, I made loans to Valentino and I have found him to be scrupulous about making repayment as soon as he obtained employment. “Mr. Valentino always lived quietly and economically and was most earnest about his work. Later Mr. Valentino and I became close friends and although he was unknown, I took an interest in him and introduced him to friends of mine. At seven or eight big parties given by me at the Los Angeles Athletic Club, where men and women were present, he made a distinctly favorable impression by his courtesy and consideration to certain of the older ladies, mothers of young ladies present, while other young men of the party were dancing with and paying attention only to the younger feminine guests. This was not from any motive whatsoever except innate courtesy and kindness.” Mr. Gerrard then goes on to describe his friend’s character. In addition to being kind to old ladies. Mr. Valentino, according to Mr. Gerrard, was economical (despite the twenty-five dollar loan), mild tempered, conscientious about his work an<l not given to gossip. He corroborates Mr. Valentino’s affidavit as to the dressing room incidents, and tells how he and others put up the bail when his friend had been jailed for bigamy. But his most effective writing is his description of a midnight battle with detective* in the wilds of the Adirondack “On Sunday night, August. 27, 1922 at about eleven-thirty o’clock, Mr. and Mrs.
Valentino and myself were playing three handed bridge in the living room at the Foxlair Camp. Mr. Richard Hudnut was in New York City and Mrs. Hudnut had retired to her bedroom just over the living room. “The living room at Foxlair Camp is a very large room, completely surrounded by windows with an entrance from the hall at one end and an exit on to the large veranda at the other end. “Outside of the living room door leading to the veranda is a screened space. At each side of this is s screen door so that the progress of one walking around the porch need not be interrupted. The screen doors fit tightly in order to keep which Weighed Fifty Pounds, Was Skin Tight and Split Open in the Trousers One Day Be cause of the Cruelty of His Manager mosquitoes and prevent their swaying in the wind on stormy nights. “As we were playing bridge at about eleven-thirty p.m., Mrs. Valentino said in a quiet voice there is someone on the  ‘porch. I heard the screen door open.’ “I said: ‘Nonsense. I heard no one and it may be an animal.’ “Mrs. Valentino answered “I know the sound perfectly and there is no wind and it is not an
animal.’ “Mrs. Valentino then stepped to the door leading on to the porch, opened it and locked it  that she was going to close the door, as it was growing cold, and as she did she locked it. “Mr. Valentino thon went upstairs and peered out of Mrs. Hudnut’s bedroom, but could see nothing, as there was a fine, drizzling rain, no wind and the night was intensely black. “After some time Mrs. Valentino again said, I have a feeling that there is some one on the porch.’ “I procured an automatic pistol and walked out of the door at one end of the hall (the hark door of the hall) tramped noisily around the whole veranda, turned and walked noisily back. As I approached the door I saw a form a little darker than the darkness of the night. ‘After some time Mrs. Valentino again said, I have a feeling that there is someone on the porch.’ I procured an automatic pistol and walked out of the door at one end of the hall. As I approached the door I saw a form a little darker than darkness of the night at the end of the porch. I held my gun pointing at the object and would have spoken at any sign of disobedience would have shot this outline except at the moment she called out from her bedroom in a very nervous and alarmed voice, ‘There is someone walking around on the porch.’ “From the testimony of Douglas Gerrard. an intimate friend of the Valentino’s. The end of the porch? I thought that it was a cloth hanging out then, but in order not to take chances I held my gun pointing at the object and would have spoken and at any sign of disobedience would have shot this outline except at the moment Mrs. Hudnut called out from her bedroom in a very nervous and alarmed voice, ‘There is someone walking around on the porch.’ “Not wishing to disturb Mrs. Hudnut and not really thinking that the object was any more than a cloth. I went inside and told Mr. and Mrs. Valentino that there was nothing out there, but casually mentioned the cloth, when upon Mrs. Valentino stated that there was no cloth out there and that it was doubtless a figure of a man. “Mrs. Valentino was so distressed that I began to take her seriously, and I went out of the doorway at the front of the hall and walked stealthily down to the front veranda, outside of the living room, turned the corner, and as I turned I distinctly heard a stealthy movement ahead of me. Thinking it might be a muskrat or an animal of some kind I went very cautiously through the first screen door and closed it very gently. “By this time I was on my knees hidden by the wooden portion of the glass door leading into the room. From this position I still could not see anything until I stood up and peered around the corner of the second screen door, when I saw a tall man in a slouch at and a long overcoat creep cautiously parallel on the rear porch to my course down the length of the front porch. He then dropped to his knees and looked into the window of the living room. “The shock of this apparition paralyzed my faculties for a second. “We were separated only by one screen door. I quickly pushed open the screen door nearest me and shouted “What are you doing here? Stop! Hands up!’ and rushed through the door. “Instead of raising his hands the intruder turned and apparently jumped over the stonewall behind him, although I did not see him as he passed into the outer darkness. I shot and rushed after him, and not knowing the premises, ran with violence against the stone wall surrounding the veranda, the force of which caused me to bounce somewhat over the wall, whereupon a hand reached out from the other side, caught me around the back of the neck and flipped me to the ground on the other side. I fell a distance of five feet on my back, which left me breathless. “My military training had taught me that in a similar situation one must not make a sound, although I was badly hurt and semi-conscious as I fell the intruder struck me a glancing” as I laid on my back covering my mouth with one hand to prevent any sound of my breathing while holding the automatic pistol in the other hand. I then cautiously rolled over from my back and lay on my face and stealthily looked around. On all sides it was black, except in one direction, where the horizon created some light, and in I looked I heard creeping in that direction, and after trying to locate it through the tall grass, to in the direction of the sound. “The intruder then rose to his feet and started running, and I took careful aim and shot a third time. “The stranger let out a wailing prolonged ‘Ah-h.’ almost as a woman might scream, but he passed out of sight. “In the morning our investigation showed fingerprints and footmarks all about the place. The footmarks showed that the man must be a tall man because of the size of the rubbers that he wore. In the soft dirt on the top of the stonewall surrounding the veranda were the marks of a man’s fingers as if he had hung on the wall on the side away from tin house, where the wall is high, and dropped to the ground.” Now, what have Mr. Valentino’s employers to say to all this? They, too, have filed affidavits. How do they explain what Mr. Valentino considers slights, insults and abusive treatment? They don’t bother to explain most of them. Even if so much of Mr. Valentino’s charges were true, they say in effect, it would have nothing to do with the case. The president of the motion picture company remarks “The final excuse now proffered by the defendant for deserting his employment is a mass of trivialities, which he alleges have worked to his discomfort and inconvenience. “There is only one issue involved has Valentino broken or threatened to break his express negative covenant not to engage his service to others than the plaintiff?” Then he goes on to tell how, when actors, directors, camera men and stage were ready to begin the filming of “The Spanish Cavalier,” “with reserved modesty the defendant (Mr. Valentino) proclaims his services to be worth $2,000 per week and nonchalantly intimates that he will not resume his work with the plaintiff unless he is paid that amount, regardless of contract.” After denying; certain of Mr. Valentino’s charges, with which were not here concerned, the president of Valentino’s movie company continues “The opposing affidavits are remarkable for their inconsistencies and contradictions. These contradictions will be pointed out herein: “1. Defendant plead the meagerness of his salary of $1.250 per week and regards it as ‘brutal’ that a woman should be permitted to travel from California to New York in a ‘lower berth.’ and then offers much testimony ns to the simplicity and economy of his tastes, habits end mode of living. “2. Defendant boasts of his physical prowess and then complains about alleged inconveniences and discomforts. “4. Defendant extols his singular merits and submits attestations of his great genius, elaborately sets forth his merits, modestly announces that his services are worth ‘in excess of $1,OOO per week, or $2.000 per year, then concludes with the denial that his services are special, unique or extraordinary. “I am at an utter loss to understand why the defendant should become so exercised over the fact that his wife had to occupy the lower berth.” I have often considered myself fortunate in being able to obtain a lower berth. That people of culture, refinement and respectability and occupying high positions in life ride in lower berths is a matter of common knowledge. The defendant’s viewpoint is well illustrated by his notion that to purchase a lower berth for a lady constitutes ‘brutality.’

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1926 – Did Rudy die because of a fall?

June Knight said dancing led to my future work and my first tragedy. I was only twelve when I started to work in a prologue at the Million Dollar Theater, Los Angeles. I’ll never forget that Engagement because Rudolph Valentino was appearing there in connection with his picture “Son of the Sheik”. It was there that he had an accident that many claim was really responsible for His death. We were all on the stage, and Valentino started to go down the narrow stairs at the Edge of the stage. He lost his balance, half-turned, and fell into the
orchestra, right on top of the Big bass violin. I was one of the first to reach him. The sharp top of the big violin had 
pierced his Side. I helped pick him up and he quietly thanked me for my assistance. But I could tell that he still did not feel right and I quietly suggested he go to see a local doctor. But, Mr. Valentino was adamant he was fine.

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1927 – Natacha not popular with fans of Rudy

It appears that marriage appeared to hampered the career of the late silent film star Rudolph Valentino. I happen to know that photographs of Rudy with Natacha were most unpopular with film fans. Thousands of angered, protesting
letters were written to Rudy whenever a lay-out of pictures That included his wife graced a magazine page. I doubt that a single movie fan, today treasures a picture in which Natacha appears at Rudy’s side. Rudy was eager to have his wife share his fame.

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7 Jun 1966 – Estate Left By Valentino Ex-Wife

Natacha Rambova, second wife of Rudolph Valentino, has left an estate estimated at $368,000, of which $78.000 has been assigned to bequests to friends, relatives and employees. The will was filed Friday in Surrogate’s Court. Miss Rambova, an adopted daughter of cosmetics manufacturer Richard Hudnut, died in Pasadena, Calif.,

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1928 – Natacha Rambova, 310 Riverside Drive, Masters Apartments Building, NYC

The year was 1928, which seen Natacha Rambova take life in a different direction by relocating back to the East Coast and make a clean break from her former life in Los Angeles. Natacha beliefs in automatic writing and Spiritualism grew and she became an expert on metaphysical teachings. During this time, Natacha also became a famous dress designer with a studio on 5th Avenue she became an established artist who immersed herself with the arts movement of the times. Natacha built a network of bohemian friends writer Talbot Mundy, his wife Dawn Allen, and spiritualist George Wehner who all were attendees at her weekly séances. In 1929, after a trip from Europe Natacha convinced all three to rent rooms at the Master Apartments Building. The skyscraper’s first three floors originally held the Roerich Museum, the Master Institute of United Arts, and the Corona Mundi International Center of Art. These three organizations were inspired by Russian artist and mystic Nicholas Roerich and his wife Helena, and were largely funded by a wealthy financier, Louis L. Horch. But it was the upper-floor penthouse which was used for private gatherings and occult explorations. It was here that Natacha’s circle of friends grew to include Manly P. Hall a famous follower of Madame Blavatsky was a regular participant of lectures and classes he gave at the museum that was attend by Natacha, Talbot Mundy and the Roerich’s. In 1928, Natacha became intimately involved and “unofficially engaged” to Svetoslav Roerich the son of Nicholas Roerich. It is interesting to note that Svetoslav looked allot like Natacha’s former husband Rudolph Valentino. This engagement did not sit well with Svetoslav’s father who decided to send his son to the Himalayas on an expedition. Natacha became very angry and threaten to sue for “alienation of affection”. Eventually Natacha moved on. After the end of World War II seen Natacha dump her belief in automatic writing and spiritualism for yoga and scholarly archeological pursuits. Natacha Rambova’s mother a Theosophist who regarded herself as a spiritualist trendsetter have Natacha’s friend Manly P. Hall a large commissioned portrait of a Russian sphinx that belonged to Madame Blavatsky and hung in her séance room at her French chateau Juan les-Pins for years.

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Sep 1922 Rodolpho Enchained

If the story of Rodolph Valentino romantic rise were pictured on sensitized celluloid, the plot would be laughed at as ludicrous. Miss Swanson’s elevation from the humble level of an extra to stardom was common place in comparison to the comet like career of the young Italian. He came to America, and impoverished farm laborer. In the steerage a few years ago. He washed dishes, swept floors and functioned as a busboy In restaurants for months and months, and more months. He trimmed hair and trimmed hedges with equal skill between Jobs. Just one thing he could do well, though no one suspected it. The lad could dance. Boyish, slim, strong and handsome, he could writhe, twist, and glide with ophidian grace. Maybe, the juggling of china across waxed floors developed this ability, perhaps one may learn artistry and celebrity in snipping hair at high speed, but whatever it was Rodolph could dance like a demon. Then abruptly came the golden opportunity. Joan Sawyer’s partner walked out on her one night, leaving the society danseuse flat as a discarded cold cream case. But he also left his dress suit and Joan, aghast and nonplussed, sought a substitute at the agencies. but In vain. Suddenly she thought of the handsome busboy whose highest ambition at the time was to be a handsome waiter, and she sought him out, for she had a notion that he could dance. He must dance! There was no out for him! Would he dance? He showed her and Joan marveled. Then arose the greater question. Would the discarded dress suit fit him? Like the skin of a snake! Into vaudeville then, and westward the course of empire took its way for the debonair immigrant. He stopped at the Pacific coast, slipped into Los Angeles, got a dancing part, and as his exotic appearance developed and be displayed strong screening emotional powers, he was soon writing his own contract and appearing as Rodolph Valentino. Bonnie Glass, now the stately Mrs. Ben Ali Haggin, will recall him as her dancing partner for a while, and so will Hilda Fenten, with pride.’ Nazimova and a girl. I guess it’s safer all around and I won’t have to be afraid. It isn’t easy, you know. I’ll pay I had some husky voice, too, before I had my tonsils and adenoids taken out.” You couldn’t have suppressed a smile at the ingenuousness of that remark, for Florence Cray’s voice is like a rasp running over a bars violin string, and she seemed to sense It, for she said with a grin: “I bray some even now? You know when I got back from teh South I came In my eld clothes. I couldn’t face the gang as a girl. But I’m a girl now, honest.” Florence Cray rose, and turning to the mirror, twisted her short thick hair, lock by lock, as though to stretch It, and mused aloud: “I’ll have to be a girl and get a girl’s job, but long silk dresses? gosh! and French heels!” She shuddered, then her eye swung to the mirror and her fingers toyed with the abbreviated hair and she asked In the first truly feminine query of the evening: “Say, in this long enough for a permanent waver” made love together In “Camille” and then he married Jean Acker, a sweet and simple little starlet of the screen. When they were divorced. he said: “She said aha was my soul mate, but really she was my checkmate.” Or perhaps this chivalrous bon mot as it were, was thought up by his press agent, but Rodolph stoat for it, anyway. Soon after he swept to the summit of film fame In “The Four Horsemen” and then he decided to wed again.

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1923 Potential Legal Problems for Valentino and New Bride?

A telegram received by Rudolph Valentino yesterday, informing him that an Assistant Attorney General of Indiana informally had expressed the belief that the marriage license obtained in Lake County by Valentino and Winifred Hudnut was illegal. A staff representative from the local newspaper succeeded last night in interviewing the couple, after a number of other newspaper men had been shooed away from Valentino’s private car that he is utilizing for traveling across country for the Mineralava Tour. We got the news by telegram on the train from Houston to New Orleans, the newspaper quoted Valentino as saying. “At first I thought it so idiotic a that I was going to ignore it but I’ve been getting angrier and angrier as I have thought more of it. They’d better watch out! They’re getting roar the dangerous mark in this persecution of my wife and me.” Valentino said he had placed the matter in the hands of his personal attorney, Arthur Butler Graham, of New York, in a long message sent before reaching New Orleans. ’They don’t want to think they can take a Charlie Chaplin or a Mary Pickford and Douglas Fairbanks show out of Valentino exclaimed wrathfully. After going into details the obtaining of the license, Valentino declared one assistant district attorney and a lawyer told him the Indiana marriage was legal. Hey they ought to know their business, oughtn’t they?” he continued. “What are we going to do about it? Nothing. We are legally married. Some notoriety seeking fool bobbing up and saying were not legally married doesn’t make any difference according to the Lake County judges.

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17 Aug 1924 – Valentino Helps Quell the Fuss about the Star System in Pictures

What we had to say about the star system in these columns a couple of Sundays back was measurably vindicated by the mob reception of Rudolph Valentino in Monsieur Beaucaire at the Strand Theater in Manhattan last week. What does a film producer care about a star system or any kind of system when the exhibitors are packing them in ten deep back of the orchestra seats? And why should a star like Rudolph Valentino care by whom or in what he is being starred as long as he can keep them coming as they came to the Strand last week? Famous Players-Lasky know a good thing when they see it and as for Mr. Valentino he’d as soon lend his good-looking vaselined scalp to F.P.-L as to any of the other film producers in NY or Hollywood. So there rests the case of the screen star versus the manufacturers of the silent drama and there it will continue to rest until Valentino’s superiors, if there be any, insist that the do another picture like “The Young Rajah” which prompted the sheik to take his much discussed two-year vacation from the screen. The sleek-haired hero of a thousand beauty lotion ads and as many serial lessons in “How to Develop Masculine Charm” have nothing he can take exception to in the generous role of Beaucaire. He is called upon to appear in various multi-colored costumes ranging from the humble raiment of a barber to the more decorative haberdashery of a Bourbon prince. He is presented to advantage in a duel of rather one-sided proportions in which he disperses no less than ten assailants and is rescued by his lackeys only after both his arms had been rendered hors de combat. Then he is photographed in many angled silvery focuses, stripped to the waist the better to display the shoulder blades and biceps made famous by the covers of physical culture magazines. No Valentino can take exception to nothing in the scenario of Monsieur Beaucaire. Concerning those which Booth Tarkington may like to take is a different story. The script for the screen play has been written with but a single purpose in mind. It was prepared for the personal glorification of Rudolph Valentino from the introductory subtitle to the final fade-out arch of his good-looking left eyebrow. It leaves nothing undone to make Valentino’s characterization of Monsieur Beaucaire as much like an Elinor Glyn cavalier as possible. There is too much of the “super spectacle” in it and not enough Booth Tarkington. Those are our impression of Valentino’s first portrayal since his return to the screen and the scenarist’s treatment of what was considered a decidedly good book and a fairly good play. Concerning the direction of Sidney Olcott and the performances of Bebe Daniels, Lois Wilson, Ian MacLaren, Lowell Sherman, and others in the supporting cast we have only words of praise. Taking into consideration the fact that Mr. Olcott was called upon to dramatize a single screen personality rather than the book and play of a famous author. Monsieur Beaucaire reflects a doubly ingenuous direction. He has stitched in a fine thread of subtlety in those scenes in which the action might have been the most obvious. Olcott has eliminated the usual staginess of cinematic fancy dress balls and instead he has given us gorgeous canvases that are more than mere dabs of color. Though their roles are munificent by comparison to that of the star the performances of Miss Daniels, Mr. MacLaren and Sherman are no less impressionable. Monsieur Beaucaire is like the box score in the home team’s shut-out victory. Valentinos pitching wasn’t airtight, but he was given brilliant support.

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25 Aug 1926 With Regrets….

Arthur Brisbane in his column today, in the American says “Millions all over the world as far as moving pictures spread learn with deep regret of the death of Rudolph Valentino who had made so important a place for himself in a great art. A very young man with intense feeling and earnestness Valentino held his place without a rival in the field. His life was too short but it was not wasted”..

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27 Aug 26 Valentino Partially Insured by M.P. Capital

The life of Rudolph Valentino was insured for a sum ranging between $150,000 and 200,000 by the Cinema Finance Corp of Los Angeles which is completely owned by M.P. Capital Corp. The Cost company participated in the financing of several of Valentino’s films. Collateral Was supplied in the form of this interest in the two pictures he made for Ritz Carlton and Famous Players-Lasky and by real estate. Considerable additional insurance was carried.

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20 May 1920 Case of R. Guglielmi How He Was Detained as a Witness Only and Soon Released

The New York Tribune sometime ago published an article given out by the District Attorney Office (DA Swann) telling of the arrest and detention of a Rudolfo Guglielmi self-styled Italian “Marquis” under an order of the Court of General Sessions, as a material witness against a policeman who had been indicted on charges of accepting bribes from keepers of questionable resorts in the Tenderloin. The article quoted then District Attorney Swann as saying that it was expected that Mr. Guglielmi would disclose information of importance in its investigation of vice and blackmail conditions.  Mr. Guglielmi was not taken into custody upon any criminal charge. The New York Tribune did not assert or intend to assert the contrary and it neither made nor intended to make any reflection upon him. He was detained only as an expected witness against others, and when it appeared that there was no charge and no evidence that he had committed any offense, he was speedily released from custody by order of the Supreme Court. Mr. Guglielmi, formerly a professional dancer has recently entered the motion picture field.

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29 Aug 1926 – Did you know?

Sometimes Edward Montaigne, head scenario writer at Universal Studios admits the astonishing ideas that are presented to him. One time there was a spiritualist lady who is in constant communication with Rudolph Valentino. In the spirit world, she writes, Rudy has met Edith Cavell who insists that he must make one more picture on earth. For a consideration she will sell Valentino’s services to Universal to write and direct a movie.

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The death of Rudolph Valentino is one of the greatest tragedies that has occurred in the history of the motion-picture industry. As an actor he achieved fame & distinction; as a friend he commanded love and admiration. We of the film industry, through his death, lose a very dear friend, a man of great charm and kindliness – Aug 1926 Charlie Chaplain

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24 Aug 1926 – Death of Rudolph Valentino Hero of American girls | Emotional scenes in New York

An Exchange telegram from New York says Mr. Rudolph Valentino died yesterday. Death followed an unavailing blood transfusion. An X-ray examination has revealed that pleurisy affected the walls of the heart. No monarch or war hero ever aroused more sympathetic public interest anywhere than Valentino during the illness which ended fatally to-day. From the day last week when he was taken to a nursing home all sources of public information were sought for news of his condition, and when the word “relapse” spread in New York yesterday crowds gathered about the nursing home and practically besieged the telephone companies and newspapers. Women by hundreds brought flowers and prayed on the steps of the building where the patient was lying. Because America is the chief motion picture manufacturer and Valentino was the most romantic star of this new form of entertainment, he was to American flappers generally almost what the Prince of Wales is to the English. Recently, when the Chicago “Tribune” charged Valentino with effeminizing American manhood by his influence, and Valentino challenged the editor to a duel with boxing gloves, a wave of indignation in his favour rushed from millions of American women.

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23 Aug 16 – 89th Annual Valentino Memorial Service

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My bags were packed and ready to attend tomorrow’s 89th Annual Memorial Service. However, faced with a health issue it was in my best interest not to fly but stay and recover left me feeling sad. I planned all year to come back to Los Angeles and attend this year’s memorial service, take time and visit Rudolph’s grave, and friends. So I have a “special correspondent” who will attend the Memorial Service and give me his report. If you are in the L.A. area PLEASE take the time and attend tomorrow’s 89th Annual Valentino Memorial Service.

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30 Aug 1926 – Cashing in on Death of Valentino

Desirous of meeting the public’s insistent demand for Valentino Pictures, while United Artists reported and appreciable increase of bookings on “The Eagle” which preceded “The Son of the Sheik” the late star’s last picture.  In many sections of New York, exhibitors who have deemed it good showmanship  to make these bookings are telling the world about it in no uncertain terms through the mediums of special marquee banners. The usual theater mailing lists are being worked plentifully in an effort to cash in on Valentino’s death.

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“A great tragedy says Sam Goldwyn. It will be felt wherever he is known”..

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“Rudolph Valentino was an artist whose place will be impossible to fill, just as it will be impossible to fill the empty place in our hearts, caused by his death. I am deeply grieved.” Silvano Balboni, husband of June Mathis

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Sep 1926 – Did you Know?

And how many of you children know that it was Peter Dixons story of the passing of Silent Film Star Rudolph Valentino that was the first to go over the wire? All’s fair in getting a store out first, and even Peter’s father admits that there was dirty doing’s at the time. Newspapermen were 30 feet deep around the door of the late star’s hospital room, waiting for the end. When it came Peter Dixon was well outside  the last line, and his henchmen whom he planted their passed him the signal and threw the other news hounds into a scrambled heap. Last week, by the way, there was a dinner in Manhattan for the reporters and press photographers who covered Valentino’s funeral. The dinner is an annual affair and the host is Campbell’s Funeral Home the undertaker. We hope the advertisers did their stuff.

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1926 NYC Crowds in Front of Campbell’s Funeral Home

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Romance! It is inherent in all persons, that desire and lacking in almost all lives..Rudolph Valentino

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Nov 1926 – Changes at United Artists

The death of Rudolph Valentino has disarranged the production schedule of the United Artists, making it necessary for Mary Pickford and Douglas Fairbanks to abandon their contemplated Oriental Tour. Neither knows, however, what the next production will be.

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Aug 1926 – Passing of Valentino. Impressive scenes of funeral of famous Film Star

M/S of Rudolph Valentino’s embalmed body lying in state. M/S of procession of men (including Douglas Fairbanks) coming out of building, they are followed by pall bearers carrying Valentino’s coffin. M/S of woman in black veil getting into a car. She weeps melodramatically, a man and a woman support each of her arms as she walks. The woman is probably Pola Negri, ex-fiancee of Valentino. Several press photographers take pictures. Various high angled L/Ss of the funeral cortege driving through New York streets, crowds line the way. L/S of entrance to church, tilt down to show coffin being carried from hearse to entrance. M/S of Valentino dressed as Sheikh emerging through curtain, he talks to a woman sitting on cushions on foreground (Vilma Banky). C/U of Valentino.

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Aug 2016 – How the Death of Rudolph Valentino Affected Me

 

I started this blog because of a mutual admiration for a silent film star who lived a brief life long before I was born. Rudolph Valentino he was a dancer, an actor, a producer who I am fascinated by.  One evening, 15 years ago, I watched one of his movies “The Sheik” on TCM and I absolutely felt mesmerized about him and by him I never felt that way about an actor before. There was something about him I couldn’t figure out what it was or why but all I know is that I became a fan. Through my journey of discovery has led me to know a bit more now than I knew then. I have met some wonderful people who have passed on their knowledge about him which I am forever grateful.

In Aug 2012, which is the anniversary month of his death. I decided to watch the newsreels of his funeral service. I seen the people crying and frantically wanting to take that last look of his body before being moved to its final resting place at Hollywood Forever Cemetery, Los Angeles, CA but I didn’t “understand” why?  On 23 Aug 2012, was when I seen my first Valentino Memorial Service on YouTube. A moving tribute to a man  who still shines in the hearts and memories of his extremely large fan base.  Finally, I when the service was over with it all clicked and I “understood” why in 1926, and every year thereafter, everyone was crying and felt as though their hearts were broken by the death of a man who they never personally knew but felt they did.  You see his death affected me on a personal level because I felt as though I lost someone dear to me to although I never personally knew or met him. In Aug 2014, I made it my mission to visit Los Angeles and my first stop was to visit Hollywood Forever and to visit his grave.. Although I have never been to Hollywood Forever I seem to know exactly where his final resting place was located. I was lucky there was no one around which gave me the opportunity of a lifetime to spend time in silent contemplation and I talked to him. I told him how much he meant to me and that I met some wonderful people because of him. That I wish the world knew more of his talent, that I was sorry that he did not have the love life or the children that he wanted that people loved him today and that he was appreciated for the talent that he had and was. During my brief stay I made a point of going everyday to visit him and my last day in L.A. I told him I would be back and I kept my promise and came back in 2015 and I will in a few weeks time to see him again keeping my word to pay my respects to Rudolph Valentino who has like other fans before me and fans after me a piece of my heart.

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Apr 1932 – My Strange Experiences at Valentino’s Grave

A movement is being launched in Hollywood to erect a new memorial to Rudolph Valentino. It will take the form of a sarcophagus mausoleum in which Valentino is to be entombed. According to current plans, the building will cost around $40,000. The chap who imparted this information to me did not know whether a fund existed to erect the mausoleum or whether the money would be obtained by popular subscription. A difference of opinion arose regarding the latter course of procedure. It was my contention that some difficulties would be encountered unless large individual amounts were subscribed. After all, Valentino has been dead 5 years and these are times of stringent financial difficulties. “Forty thousand is a mere drop in the bucket”, my friend informed me. “Four hundred thousand could be raised in a short time if necessary”. Quite apparently you haven’t followed the legend of Valentino. Even in death he remains the screen’s most popular male star. The idolatry accorded Garbo is the only approach to the tremendous tradition of Valentino. “Pilgrimages to his grave rival those of history. Five years? What are five years? It will take a generation to dim his shining star and at least another generation to eclipse it even partially. If the people behind the memorial ask the public to subscribe, they can have the money almost over-night. “Do you know that there are nearly a score of Valentino Associations whose memberships are pledged to keep his crypt ever beautiful with flowers? Do you know that no less than ten people daily appear at the offices of the Hollywood Cemetery to inquire specifically where they might find the Valentino burial place? These folks are the new pilgrims and their number multiplied many times by the regulars. Five years and don’t talk to me about five years. Go talk to Pete at the mausoleum. He will give you a story of the Valentino’s tradition that will, if I am not mistaken amaze you. It seemed like good advice. I found that Pete was the diminutive of Roger Peterson, a big blond Scandinavian from Minnesota. He is the attendant at the Hollywood Cemetery mausoleum where Valentino is buried. In many respects Pete belies the conception of what a cemetery attendant should be. He is not a taciturn unsmiling individual but rather a loquacious, pleasant chap as jovial as he is big. Very frankly, Pete was a revelation to me. The major part of his duties have to do with inquiries concerning Valentino. It is therefore, an authority on the film star. Visitors, genuinely interested in Valentino and they number thousands find Pete a sympathetic confidant. Unfortunately, he also has to deal with hysterical, sometimes unbalanced people who make a Roman holiday of their visits to Valentino’s crypt. His handling of each semi-psychopathic cases would do credit to a physician. Pete has kept a diary since he has been on the job at Hollywood Cemetery. Like all diary-keepers, he has not made entries every day. There are long stretches of blank pages when the diary was forgotten in the press of other duties or pleasures. Not all the dates are accurate to the exact day. Pete was careless about dates. The document, nonetheless, presents an intensely vivid picture which I have taken but few liberties in transcribing. There are several points of Pete’s story to which I have added facts. The reporting of contacts with individuals, however, is entirely his own. The first date that concerns us is;

7 Sep 1926 – Rudolph Valentino was laid to rest in the mausoleum at Hollywood Cemetery today. Crowds estimated by the newspapers to number in excess of 20,000 lined the sidewalks as his funeral cortege passed from church to cemetery. Nearly 5000 people surrounded the church while last services were held. The scenes here must have duplicated the public demonstrations in NY where Valentino died on 23 August. His church services were attended by all the great of filmdom, but only his brother Alberto and Pola Negri came to the cemetery to witness the sealing of his crypt. Miss Negri later collapsed and had to be helped from the mausoleum to her car. The tremendous amount and great beauty of Valentino’s floral offerings defy description. The cards bear loving messages from Mary Pickford, Charles Chaplin, Jack Dempsey, and Estelle Taylor, Bebe Daniels, Kathlyn Williams, Antonio Moreno, Buster Keaton, Reginald Denny, William Randolph Hearst, Marion Davies, James Rolph Jr, June Mathis, and others. Pola Negri’s blanket of flowers that read POLA, June Mathis had a wreath of roses on which was the name Julio. Julio was the name of the character in the “Four Horsemen of the Apocalypse”. It was in this role, written by June Mathis that Rudolph Valentino won undying fame. The crypt in which he now lies belonged to Miss Mathis. In the tier below lies her mother and step-father. The space next to Valentino lies Miss Mathis.

08 Sep 1926 – The public, denied admittance yesterday, are thronging in today to view Valentino’s burial place. Hundreds of people have passed down the corridors of the mausoleum to pay last respects to their screen idol. The crowd as an average had been well behaved, but a few hysterical women have prostrated themselves, crying aloud their love for “Rudy”. Such demonstrations are embarrassing to the cemetery authorities but it is difficult to know how to combat them.

09 Sep 1926 – More people and more demonstrations.

10 Sep 1926 – Still more people and a particularly violent fit of hysteria. It is a shame that sincere affection for a public figure such as Valentino must be besmirched by exhibitionists.

11 Sep 1926 – The souvenir hunters have been at work. They have torn buds and ribbons from the floral offerings until little remains of the magnificent wreaths. It will be well to keep constant watch for vandalism ghoulishness may be a better word.
Specific stories of certain of thousands of people who daily thronged the mausoleum are lacking in the early chapters of this account. Pete did not “take his pen in hand” to report contacts with individuals until a later date. Perhaps the more vastness of the multitudes who came to pay homage precluded “human interest” reporting. The daily total of thousands was reduced to hundreds as time wore on, but the hundreds remained faithful. Valentino Associations were formed in various sections of the country. The next item to beg inclusion here has to do with the auction sale of Valentino’s Estate. It began 14 Dec 1926, with the sale of some five thousand items of his personal possessions. These items ran from small trinkets to expensive pieces of furniture, paintings, and tapestry. The auctioneers valued his personal belongings at $25,000 they brought in $125,000. It was the trinkets and intrinsically valueless properties that sold for many times their worth. Single handkerchiefs brought bids of as much as $25.00. A pair of salt and pepper shakers were purchased by a man for $12.50. He was the manager of a hardware store that sold identical pepper and salt shakers for 75 cents. But the merchandise he sold so cheaply had not once belonged to Valentino. The auction sale of course, stimulated additional interest in Valentino’s burial place. The crowds that visited the mausoleum again increased, but in a few weeks they had returned to normal. The cemetery officials grew to expect hundred or more people daily. The number varied but little until the first anniversary of Valentino’s death. Then the crowds were swelled again. Joseph Scheneck, present of United Artists Studio was chairman of the first memorial committee. Rudolph Valentino had died at noon and exactly at noon, one year later, work ceased at all studios. The afternoon was devoted to memorial services at the Church of the Good Shepard, attended by everyone of consequence in Hollywood. That was 23 Aug 1927. A month later, came a weird occurrence.

30 Sep 1927 – A woman came to the mausoleum today with the wildest delusion yet. She claimed she was about to become a mother and Valentino was the father of her child. This thirteen months after his death. The woman asked for permission to have a cot placed before Rudy’s crypt where she might stay until her baby is born. She went up to the cemetery office, and somehow or the other they got rid of her.

10 Dec 1927 – Souvenir hunters are at work again. Noticed today they have been chipping away at the small statue on the pedestal in Valentino’s corridor. I don’t mind them taking flowers but why must they spoil a beautiful piece of statuary?
03 Feb 1928 – There is a whole hand gone from that statue now and a new other parts broken. I had better not catch anyone chipping it, but I can’t stay around all day. I have other work to do.

08 Mar 1928 – I heard a crash this morning. It was the marble statue. Someone must have knocked it down trying to chip off a souvenir. By the time I got there, not a soul was in sight, but the statue did not fall down by itself. I had put it away in the shed. It’s too bad, but I suppose I should be thankful that there is one less thing to watch.

01 Jun 1928 – The people you have to keep your eyes on are the ones that come in laughing and joking. I don’t believe this is the place for wise-cracking and I am beginning to be suspicious of those who do it. The ones who show proper respect for the dead are usually above suspicion. When they tiptoe quietly down the corridors, scarcely speaking above a whisper, I know they are all right. It’s the kidders that need watching. Probably one of them broke the marble statue.

03 Jun 1928 – I am sure I’m right about jokers. A fellow came in today and told me a joke. A few minutes later, I caught him trying to get away with a small potted plant. If people want souvenirs why don’t they ask me? I would be glad to let them have a flower when I know it means so much to them. Cut flowers have to be thrown away so soon anyway. There was a girl in yesterday who asked for a rose from Valentino’s crypt. She was from Chicago and was going back in a few days. She said her boss had visited the mausoleum last year and had brought back a rose. He gave a rose petal to every girl at the office the gift had been so greatly prized by the girls that this young lady had been made to promise she would attempt to get another rose. Of course, I have her several roses and a few beads from the wreaths a Valentino admirer had sent from the old country. When we found that people were destroying the wreaths Alberto Valentino gave them to me for safe keeping. He told me to give some of the beads to the folds that really loved Rodolph. There are thousands of small beads on each wreath, plenty to go around. If anyone is decent enough to ask for a souvenir, they are welcome. But I’m not going to have things stolen if I can help it.

23 Aug 1928 – It is the second anniversary of Valentino’s death. Memorial services are being held again and beautiful memorial services are being held again. You might believe that after two years the memory of this great star would have dimmed. I can’t see that it has. Of course, most of the curiosity seekers have forgotten, but his real admirers have remained faithful. There must have been between four and five hundred people here today.

24 Aug 1928 – I don’t know what I’m going to do with all of these flowers. George Ullman, Valentino’s former manager sent over a lot more today. He gets letters and telegrams from all over the world containing remittances for floral tributes. His secretary sees that everyone is represented by some blossoms. This she does with great care, as she holds it a high honor to serve the ones who loved Valentino. She personally selects the floral arrangements and spends hours helping me arrange them. That is, she arranges them and I help if I can. We had our usual group of hysterical women yesterday and today. I am becoming accustomed to women screaming and crying for their “Rudy”. But when men do it sort of gets me. There was a little foreigner in today, a Frenchman. He burst into tears and kissed the cold marble of Valentino’s crypt then turning he practically ran from the building.

15 Oct 1928 – I met Mrs. Coppola today. She is the mother of the baby named for Rudolph Valentino. Of course, being Italian, the name is spelled Rodolfo. The baby died at birth, 29 Sep and is in a crypt on the top tier of the Valentino corridor. The mother came today and stayed several hours reading her bible and praying. I wish I could do something to comfort her in her grief.

21 Nov 1928 – Mrs. Coppola happier today than I have ever seen her. I asked her why and she told me a strange story of Valentino coming to her last night talking to her. She said his spirit came to her house and knocked on the door. When she let him in, he told her that her baby was happy and not to grieve so much.

16 Jan 1929 – I have not written anything in my diary for some time. Mrs. Coppola and I have become great friends. She calls me “Mr. Pete”. She comes regularly at least five times a week and always brings flowers from her own garden. These she divides equally between her baby and Valentino. I found out today that she never saw the Valentino crypt on the screen. When he died, she sold her home in San Diego, and moved to Hollywood, taking a house within walking distance of the cemetery. She used to come over often, even before her baby died, but she came over so early in the morning or late at night that I missed seeing her. She tells me that she seen Valentino’s spirit occasionally in her dreams and frequently hears him walking about the house at night. She has met Valentino’s brother and sister who come often and once in a while they all pray together.
There is another woman who comes regularly once a week. She is always dressed in black and always brings flowers. Valentino’s crypt will never lack floral tributes as long as his relatives and Mrs. Coppola, the lady in black and the various Valentino organizations keep his memory alive. There is a group in London that has the cemetery florist deliver a basket of flowers every Saturday.

07 Mar 1929 – The lady in black is no longer a person of mystery. She told me a lot about herself today. She is very poor, which explains why she always wears the same black dress every week. A black and white hat and a long cape, reaching to her ankles, complete her costume. Her husband left her several years ago with a small child to support. She earns all she can by doing housework of the hardest sort. Valentino represents the only romance in her life. She went to the studio once to see him work, but was too bashful to ask for an introduction. She says, however, that he glanced her way and smiled while looking directly into her eyes. That moment she will treasure forever. A few weeks later, he left for New York, where he died. She failed in her endeavor to meet him while he lived and now she spends what time she can by his side in death. The flowers she brings she feels are a pitiful offering as compared to the gorgeous wreaths she sees by his crypt. She seems furtively to slip her few blossoms among the others as though she is ashamed of the house-grown tribute. I know of none more sincere.
3 Apr 1929 – My lady in black came today. She kissed the marble in front of Rudy’s crypt, as she always does, and her face was still pressed to the cold surface when Valentino’s brother came in. She must have recognized Valentino’s brother from his pictures, for she seemed paralyzed by embarrassment. She simply cowed in a corner as if to hide from him. I know she would like to meet Alberto, so I made a point of introducing them. When I told him how she came regularly to bring flowers, he thanked her graciously. I have never seen anyone so pleased.

8 Jun 1929 – My lady in black did not come this week or last. I miss seeing her and hope she is not ill. She cannot afford to be sick form what she told me.

23 Aug 1929 – Third anniversary of Valentino’s death. Again, the flowers are being received in tremendous quantities. Perhaps a few less than last year. All the regulars came except the lady in black, I am worried about her. Wish I knew where she lives. (Note I never heard from her again).

4 Oct 1929 – There must be a convention of spiritualists around here some somewhere. I have met more people who have talked of having seen Valentino’s spirit recently than I have since I have been with the mausoleum. They tell very convincing stories. I wonder what it is like to have the power to peer into the mystic realm of the dead. On an average, I like these folks who talk of spirit form. They are generally very quiet and well-mannered. Some are rather weirdly dressed, but there’s probably for effect.
16 Dec 1929 – We had a real spiritualistic manifestation today. A woman came in and introduced herself as a medium. She said she had spoken with Valentino upon numerous occasions, but he always disappeared before she could ask him everything she wished answered. She had, therefore, travelled from somewhere in New England that she might hold a séance by his crypt. Perhaps she wasn’t asking my permission, but I told her to go ahead. I really don’t care what people do just so they aren’t noisy and don’t steal or break anything. This woman started to go into a trance when something happened. IA series of knocks were actually heard from above the crypt. The medium ran around in circles, crying “Hear Hear’ He knocks. Rudy knocks. She behaved like an insane person. Others, attracted by her cries came running down the corridor. Sure enough, there was a tap, tap, tap to be heard from above. We investigated and found a large yellow-hammer had gotten into the attic of the mausoleum. How that bird had been able to get in remains a mystery to this day. But he was flying around crazily and the beating of his wings caused the tapping noise. The bird and the spiritualist left the cemetery about the same time. I don’t know which was the most crest fallen but neither returned.

21 Jan 1930 – Some people don’t realize when they are well off. A young lady came in today, who had quarreled with her husband over some silly trifle. The argument started when she informed him that Rudy would not have treated her as he was treating her. He replied that, if she did not like it, she could go live with Rudy. So she took his advice and left home. She spent all day crying by the Valentino crypt.

22 Jan 1930 – The same girl has been around all day again. She says she is going to get a job in the movies.

23 Jan 1930 – The girl did not show up today.

24 Jan 1930 – She did this morning when I came in, I found her asleep on the cold marble alongside Valentino’s crypt. She came around last night and finding the mausoleum closed, she climbed through the window. Apparently, she was attempting to follow her husband’s advice about living with Rudy. She was warned that if she tried the stunt again she would be liable to legal prosecution for unlawful entry. This isn’t the first time somebody has tried to spend the night in the mausoleum and it won’t be the last. Before closing up, we always look for people who might be hiding.

31 Jan 1930 – Heard today, that the girl who climbed into the mausoleum window had returned to her husband. He came to get her and take her back to the mid-west.

2 May 1930 – For more than a week, a very pretty young lady has been manufacturing her own souvenirs. Like the other girl who collected rose petals, she is from Chicago. These people from Chicago, seem to do allot of travelling. This particular young lady, has been bringing a large bunch of yellow roses on her daily visits. She puts them in a receptacle by the crypt and clips off the dying buds from previous contributions. These flowers she intends to take home as souvenirs from Valentino’s crypt. She put them there who has a better right to take them away.

14 Jul 1930 – I heard one of the strangest stories of my experience today. A middle-aged woman came in with an enormous bunch of lowers and made her way directly to the Valentino corridor. She seemed to know where she was going and I followed to offer her what assistance I could with her flowers. As she neared Valentino’s crypt I heard her cry “At last, Rudy, at last I have come. Your spirit has led me on, ever on, to view your final resting place. Rest, dear heart, rest” there was a lot more in the same vein. While she rested, she told me her story of how Valentino’s spirit had come to her as she lay ill on her hospital bed in a Southern city. Valentino whispered that she would get well immediately, but the must make a pilgrimage to his tomb before she could find happiness. The vision disappeared and she fell into a deep restful sleep. When she awoke she felt strong enough to leave the hospital. They discharged her two days later. As she needed funds for the trip to California, she sought an office position and obtained one as a secretary to a business executive. It was practically a case of love at first sight, and when the executive was called to Europe on business he proposed they take a trip for a honeymoon. The only cause of a rift is their first months of happiness is the vision of Valentino. Her husband scoffed at the vision calling it a hallucination of the sick room. But she was unable to dismiss it so easily. When they returned from Europe, she insisted on following the advice of her vision. Her insistence forced a separation and in a small car she set out for California narrowly escaping death in three separate accidents. Arriving in Hollywood she drove straight to the cemetery. She summed up her story by saying “Here I am at the end of my pilgrimage, exhausted but happy in the of my success. My task is done, I have kept faith. My plans for the future are not made but if I can find work, I hope to remain in California.

21 Jul 1930 – It has been a week since the lady with the vision came. She appeared again this afternoon with more flowers. She told me that she had obtained work in a studio and planned to settle here. She was assured she would find happiness promised to her by Valentino’s spirit.

31 Jul 1930 – A man has been haunting the mausoleum for the last two days. I wonder who he is.

2 Aug 1930 – The mystery man has been identified. He met his wife this morning who was none other than the vision lady. They talked for some time in a secluded corner and apparently patched up all their differences. He waited for his wife outside while she knelt by Valentino’s crypt to say a last good-bye. She kissed the marble, whispering “Farewell Rudy, dear heart, farewell”. She did not stay long. Smiling she followed her husband into the sunlight.

23 Aug 1930 – Fourth anniversary of Valentino’s death and a repetition of all others. Flowers a little less profuse, but no other change.

3 Sep 1930 – Among today’s visitors was a delightful little lady who informed me proudly she was 80 years of age and a great-grandmother. She wanted to buy the crypt directly over Valentino but when I told her he might be moved later on, as he was merely occupying a section of the June Mathis groups she decided not to buy. “He was so sweet” she said. I loved him like one of my own children. If I cannot be near him always here I will wait awhile until they decide where he is to be moved. Then perhaps it can be arranged. This at 80 years of age. Peter’s diary ends here inasmuch as it concerns Valentino. But he informs me that the fifth anniversary in fact, was observed with greater interest than any since the first. I withdraw all my contentions regarding the advisability of launching a $40,000 Valentino Memorial at this time. The public, if invited, would undoubtedly subscribe $4,000.000, so dear is the memory of Valentino in their hearts.

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23 Aug 2016 89th Annual Valentino Memorial Service, Los Angeles

Every year on 23 Aug at 12:00 p.m. Hollywood Forever Cemetery, Los Angeles, CA is the annual Rudolph Valentino Memorial Service. I have been privileged to attend that last two events and I will be back in Los Angeles next month reporting for the 89th Annual Valentino Memorial Service. Mr. Tracy Terhune does a spectacular job in putting together a memorial service that is tasteful and reverent to the memory of a Silent Film actor that is beloved by thousands today.

This event is free and I hope to see everyone there.

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1926 Marriage Grows Cold Gossip

The papers leaped at the story which he gallant Rudy pulled as the cause of the separation which, by the time this appears, will have developed into a Parisian divorce decree. Natacha, he says, was not a home body. She didn’t want children. She would not cook the spaghetti. She was fond of dogs. She wanted to work. His reflected glory did not satisfy her. She wanted her own career. Bunk! Bunk served with piffle sauce. Publicity for Rudy. But old stuff. Do you remember the way Gloria Swanson set the dear old souls of Paris wild over her when she said she wanted five or six children? I believe she meant it, because I have seen her with her two children. She adores them. Her own baby, little Gloria, was not enough, and so she adopted a boy and named him Joseph Swanson, after her father. But I have never heard of Mr. Valentino hanging around an orphan asylum, and I cannot quite visualize the picture of the sheik walking the floor of a cold California night crooning the junior to sleep. It was not, in my opinion, playing the game to midst an effort for sympathy and publicity at the expense of the woman, even if it were true – which I doubt. And we must hand Mrs. Valentino credit for her attitude in the whole matter. She would not live with him and his friends, told him so, got out, leaving her belongings to him, and went on her way, avoiding any opportunity to publicise her- self at his expense. Divorce is no joking matter, but I cannot hold back a little snicker at Rudy crying on the shoulders of the public and yearning for kiddies. THERE is nothing vindictive or downright mean about Valentino. He’s a pleasant chap and a fine actor, whose delusion is that he is also a business man. Natacha has been criticized for managing his business affairs. But we have got to admit that in this case her management was much more commendable than his. To add to her troubles, the F. B. O. Company, for whom Miss Rambova made a picture because she needed the money, changed its name to “When Love Grows Cold” after it was finished, with the frank purpose of capitalizing her marital troubles. Miss Rambova protested that it would harm her and create the impression that she was the one who was profiting by deceiving the public into believing it was a screen revelation of their love wreck.

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11 Jun 1938 The Sheik Showing At the Local Strand

“The Sheik” a 1925 Rudolph Valentino romance, was revived yesterday at the Brooklyn Strand Theater as the first attraction on a double bill. This reviewer wasn’t movie-conscious in 1925. We can’t say how the average audience in those days received Mr. Valentino – whether they wept hot tears over the fate of the hard-put heroine at the hands of the threatening sheik, or whether they chuckled quietly at the ridiculous antics taking place on the screen. They didn’t have the opportunity to know now valuable good direction could be in bringing realism to the portrayals of the actors. But anyone who had previously watched a legitimate stage production, or who had looked about him in his everyday life, should have realized the gross exaggerations of Valentino’s passion and Agnes Ayres overwhelming self-pity. Whatever their reactions might have been, today you will either accept “The Sheik” with a smile and the appropriate hoots and boos and thereby have an enjoyable time or you will be thoroughly bored to tears. Adolphe Menjou, considerably thinner plays a featured role and even he expresses his emotions with quick, stiff actions and alarming shiftiness of eye, although he indicates through it all that he is actually a better lover than Valentino himself. To the somewhat fuzzy photography and soundless mouthing’s of the actors, a piano sound track has been synchronized. It replaces the pit pianist and carries through the atmosphere of the old-time flickers that will be an amusing revelation to the uninitiated and a nostalgic occasion for those who have mastered with the screen.

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1923 – Benefit Tickets on Sale Now

General Admission $1.00 tickets are on sale at Armory or American Society for Devastated France 4 West 40th Street or Irving Bank Columbia Trust 276 Park  Ave. For the past six weeks Rudolph Valentino with his famous Argentine “Four  Horsemen” orchestra has been touring the United States and Canada in his  luxurious private car “Colonial”. In addition, to giving his special exhibition dances and his famous “Four Horsemen” Tango with Mrs. Valentino he is conducting in each city the Mineralava Beauty Contest seeking to find the  most beautiful girl in America, lie hopes to have as the leading lady in his  next and greatest picture. His appearance on Saturday evening at the Seventy-First Regiment Armory will be a notable affair, conducted, for the benefit of the fund for Devastated France and the Maternity Center Association  of which Miss Anne Morgan is the Chairman. After giving a number of exhibition dances Mr. Valentino will with the committee, Howard Chandler Christy, Harrison Fisher and Walter Russell, select the most beautiful girl in New York. Every young lady should enter this Beauty Contest and take advantage of this wonderful opportunity. Send your photograph with your name and address to the Valentino Editor, New York Morning Telegraph, so that it will reach that newspaper no later than Saturday morning of this week. Fifty of the most likely candidates will be selected, a telegram will be immediately sent to them to appear at the Seventy-First Regiment Armory, Saturday evening at eight o’clock. A large part of the evening is to be given over general dancing and there will be continuous music by Valentino’s own Argentine Orchestra and the Seventy First Regiment Band.

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26 Nov 1925- Rudolph Valentino Returns

Rudolph Valentino, the famous cinema actor who just arrived from America, was the centre of an extraordinary scenes at a West End Cinema theatre, where he personally attended the occasion of the screening of one of his films. He was surrounded by a seething crowd, mostly women. The police forced them back and the doors had to be locked after the performance. Valentino rather than face the crowd which remained in the street, had to escape over the roof of the theatre.

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1926 High Prices Brought By Valentino Effects

Gold Cloth Owned by Star Sells for $2,965 After Spirited Bidding Los Angeles, Dec. 14, UP).- Spirited bidding by hundreds of persons who thronged the hall of arts today seeking possession of personal effects of the late film-star, Rudolph Valentino, was in sharp contrast to the lack of enthusiasm displayed last week when the two estates of the screen lover were put up for auction sale. A golden cloth cassimere shawl sold for $2,966, considerably more than IU original cost; $2,200 worth of stock in the Hollywood Music Box Revue brought $500; an Italian drawer chest, $810, and an Italian piano, $2,100. But three motion picture players wore recognized in the crowd – Eleanor Boardman, Raymond Griffith, and Adolph Menjou. Menjou bid in a Goethe cabinet for $390. ■Pola Negri was not present, nor did she, buy anything far as could be determined, have a representative at the sale.

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Dec 1923 – Bringing Dead Pictures to Life

CaptureBringing dead pictures to life is the task of the “film doctor”. From a mess of old films, thrown into the discard because they are too poor for the big exchanges to use, he patches rehashes and builds up a strange conglomeration that is re-titled and sometimes freshened with a few new scenes. Then it is peddled to the little theaters and ignorant patrons are hoaxed into paying money to see it. I made the acquaintance of a film doctor not long ago. He told me the dark secrets of the cutting rooms. From this man, I learned that companies are formed for the sole purpose of “warming over pictures”. Their buyers comb film libraries can after can of old film some of it made and exhibited as far back as 1914. They buy all stuff that can be revised and doctored. Then it is given a new name and sent again on its rounds of theaters. “Here is how we do it” the film doctor told me. “We find an old feature film. The buyer is especially watchful for scenes of players who have made big reputations like Valentino’s on which we can cash in. Sometimes, of course, the exhibitor sees the value of the old film. In some cases, big producers have reclaimed their own film at little expense and thrust it upon the market.
RUDYSTILLS
“There is nothing complicated about reviving a dead production”. It costs only a few dollars, once we get the right film. New titles with unique border designs are printed and inserted and prints are made from the old nitrate negative. Sometimes, to paid it out, we add stock scenes, with new situations and incidents. Of course, we cannot re-take the star. These fresh scenes are starless ones. But we splice it all together and you’d be surprised how neat some of the jobs turn out. “Of course, anyone who has any knowledge of pictures can at once see that it is old stuff. The sets are rickety, the lighting poor, and the actors are often crudely directed and costumed. These things all depend on how many years ago it was made. Every year shows a sharp advance in the quality of pictures, you know. There is one way that the wise exhibitor can always tell a warm-over print. They are almost invariably rainy. A rainy print is one that is made from a negative that is scratched and streaked from passing many times through a printing machine. This causes fine white lines that dance vertically up and down the screen. This is our biggest handicap in selling revised pictures.” After my talk with the film doctor, I began to realize that the issuing of old prints, disguised as new ones, is one of the cheapest greediest phases of the movie industry. If producers must revive old productions, let them frankly take their old stories and reproduce them in a modern way, under modern conditions. But let them be advertised as revivals. WH Hays biggest job is to re-establish the confidence of people in motion pictures. The men who make the movies can assist him by leaving their old films in their files in their film libraries, where they belong. As an example of what I mean, let me quote from an advertisement in the 24 Jun 1922 edition of the trade journals for exhibitors. This advertisement bore the seal of a prominent producing and distributing organization. It goes to say: “A colossal array of BOX-OFFICE names. Imagine what you can do with such names as Griffith, Reid, Gish, and Calanne. Imagine what you get with the talents of these great artists merged into one big box-office attraction. Imagine Mr. Showman, how you can exploit these names… This big producing and distributing company has probably purchased the negative of this old film and in their laboratories made it over. The picture-wise public whose intelligence has increased with the progress of the industry”..Some time ago, one of the prominent producing units of the industry one who has made good pictures and one of the few to remain after the sifting of the past few years rehashed a screen play which they named Rogues Romance. It might have been a good number as to that I cannot say but when they decided to wish it on the public again they advertised Earle Williams and Rudolph Valentino. Now, surely, at the time when this film was produced Valentino could not have had a part that would have justified his being featured. If he did, why didn’t they feature his name first. No, they featured Valentino’s name on the revival of the piece to cash in on his present-day reputation. The playgoer goes to the theater advertising this feature expecting to see Valentino in a big role. No doubt, Mr. Playgoer wonders when Valentino joined forces with this particular neighbor. “I didn’t know Valentino was with so and so”. I thought he was with Paramount? Then after, he has seen the performance he soon understands, and curses because he was fool enough to be swindled.

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16 Jun 1939 Rudolph Valentino Ring is Forfeited In Smuggling Case

A 15 carat Canary Diamond Ring valued at $3500.00 and said to of been designed
for the late actor Rudolph Valentino was forfeited today to the U.S.
Government and consigned by Judge Wayne Borah to the Smithsonian Museum,
Washington DC. It had been smuggled into the U.S. Thomas Chan, 40 years old,
Minneapolis Art Dealer who brought the ring into the country pleaded guilty in
federal court here to smuggling. He was fined $2000.00 and sentence to two
years in prison. He paid the fine and his sentence was suspended.

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30 Sep 1936 – Handwriting Tells by Nadya Olyanova

Nadya Olyanova is not a lady for whom one puts it in writing without peril. She can even tell from your chirography and that of your girlfriend whether you two should get married. “Handwriting is the mirror which discloses weaknesses as well as one’s strengths, and to have an intelligent understanding of your prospective husband or wife is to be aware of the causes of the weakness, the motives which often lie hiddin in the inner self,” she states in “Handingwriting Tells,””Many mistakes and much unhappiness could be avoded if every couple contemplating marriage were to submit their handwritings to an expert for analysis”. Somehow it seems a dirty trick to take a lady’s letters to such a one as Nadya Olyanova. Yet our author assures us that the Natacha Rambova – Rudolph Valentino matrimonial smashup could have been foretold by a handwriting diagnostician. “Miss Rambova an only child, writing a backhand, was an introverted, seclusive person who preferred  her own society to that of other people; nor did she, as did Valentino, seek the approbation of the mob,” she explains. “Valentino, extrovert that he was, with his rightward leaning script, enjoyed mixing with people and was only as discriminating as his exalted postion in the cinema world demanded of him”. Extroverts should marry extroverts, and to stay on the safe side where marriage has possibilities of permanence and happiness means to stay on your side of the diagram

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4 Feb 1922 Four Horsemen at the Capitol

With the coming of the “Four Horsemen of the Apocalypse” to the Capitol next week, Rex Ingram will have two pictures running simultaneiously on Broadway. In creating this stupendous production, this young director has made oneo the great classics of the screen. The picure, adapted by June Mathis from the novel of Vincente Ibanez, is not a war play, except as the war serves as a background for the story teeming with dramatic passion. The director has succeeded in concentrating the great struggle in a series of unforgettable pictures that flash out the quintessence of life. Through it all is the deeply human, deeply moving spectable of intensely real people in their baffled attemptes to readjust themselves to the demands of the war days. In the cast of 50 principles and 2500 extras are included a score of well-known screen stars. They are Rudolph Valentino, Alice Terry, Pomeroy Cannon, Joseph Swickard, Brinsley Shaw, Alan Hale, Bridgetta Clark, Mabel Van
Buren, John Sainpolis, Nigel de Brulier, Virginia Warwick, Derek Ghent, Stuart Holmes and Edward Connelly. SL Rothafel and his staff are at work on the details of a presentation in keeping with the production.

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3 Jan 1928 – Rudolph Valentino Was he Poisoned?

Was Rudolph Valentino poisoned by a jealous woman whose advances he rejected? According to messages from the “Seccolo,” of Milan, private detectives in New York are working on a clue which may lead to a solution of the numerous rumors surrounding the death of the famous film star. According to one report, a detective and his wife were the witnesses in a Broadway night club of an incident which, it is alleged may afford an explanation of Valentino’s illness and death. Valentino, it is stated, was approached by a woman who was apparently in love with him. Valentino turned his back on her and entered into conversation with another woman. With anger the spurned woman is said to have made a sign to two men. A lady detective says she overheard one of them say, “The Indian method is infallible. One can mix diamond dust with a drink, and it will cause death by internal perforation. Doctors will say death was due to an incurable malady or attributed to appendicitis.

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Mills & Boon and the Sheikh Subgenre

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Mills & Boon was founded in 1908 by Gerald Mills and Charles Boon. Although they initially did not focus on romance novels, over the years the Mills & Boon imprint has become synonymous with romantic fiction: the Oxford English Dictionary defines Mills & Boon as a ‘trademark used to denote an idealized romantic situation of the kind associated with the fiction published by Mills & Boon Limited: the Mills and Boon tall, dark stranger’. After a merger with Harlequin in 1971, the company has enjoyed unbounded success: according to the company, a Mills and Boon book is sold in the UK every 3 seconds and it is estimated that romantic fiction accounts for 20 per cent of the fiction books retailed in the UK – that is one in every 5 fiction books sold. The company claims a huge global readership, selling 200 million books worldwide each year, distributing in 109 different countries. To put this in context, all seven of J. K. Rowling’s Harry Potter titles, including three companion books are estimated to have sold 450 million copies. If Mills & Boon continue to publish at the same rate (and evidence suggests that their sales remain buoyant even in a global recession) Mills & Boon could sell this many novels in just over two years.

Although not published by Mills & Boon, E. M. Hull’s The Sheik (1919) has been widely accepted as the first formula ‘sheikh’ romance. I define sheikh romance as a love story set in the deserts of the Middle East or North Africa, with a sheikh or sultan hero and almost always a western (which is usually British, North American or Australian) heroine. A typical sheikh romance might begin with the forced marriage of hero and heroine following her abduction to his desert kingdom: an experience interspersed with midnight horse-riding in the desert, camping in a Bedouin tent, getting rescued from a sandstorm, bathing and being luxuriantly massaged in the sheikh’s jewelled palace, and enjoying a host of other Orientalised luxuries. The success of Hull’s The Sheik spawned many more sheikh novels, including the first Mills & Boon sheikh romance, Louise Gerard’s A Sultan’s Slave (1921). Mills & Boon followed this up with Desert Quest by Elizabeth Milton in 1930, Maureen Heeley’s The Desert of Lies and Flame of the Desert in 1932 and 1934 respectively and Circles in the Sand (1935) by Majorie Moore. Sheikh romances seem to decline in popularity during the 1940s, at least in terms of Mills & Boon publication, but return in the 1950s and 1960s. At least three original sheikh titles were published by Mills & Boon in the fifties, six in the sixties, growing to 12 in the seventies, 17 in the eighties and 24 in the nineties. However in the 2000s the growth in popularity was exponential, with over 100 original titles published by Mills & Boon from 2000-2009. Even taking into account the increase in the number of novels published, this is a substantial increase, suggesting a significant contemporary market for these sheikh romances. Although sheikh titles appear in many different series, the majority of recently published sheikh titles in the UK have been part of Mills & Boon’s flagship ‘Modern Romance’ series which began in July 2000. From the beginning of the ‘Modern Romance’ series until December 2009, Mills & Boon published 57 original sheikh titles in the ‘Modern Romance’ series [1] and these are the texts I focus on in this paper.

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20 Apr 1984 – Death of Paul Ivano

Paul Ivano, a cinematographer whose credits ranged from Rudolph Valentino films through some of television’s most popular series, has died. He was 83 years old. Mr. Ivano, who helped film the acclaimed chariot race in the silent-film version of ”Ben Hur,” died April 9 in the Motion Picture and Television Hospital, it was announced Thursday. He began as a photographer with the United States Army in his native France in 1918. Two years later he was named director for ”The Four Horsemen of the Apocalypse,” the first of five films he made starring Valentino. Over the years, he frequently worked with Alla Nazimova, the silent-screen star, and with the directors King Vidor and Frank Borzage.

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One of the enduring mysteries of Long Island’s brief run as a capital of silent movie production is where exactly the 1921 blockbuster “The Sheik” was filmed. Was it, as local lore suggests, among the wind-swept Walking Dunes of Montauk, or along a five-mile stretch of beach near Amagansett, where a town historian, then 8, remembers playing with palm fronds left behind by the production company? Or, as some of you are already asking, do we really care? We do, if only because one of us spent a holiday weekend trying to find the answer. So head with me to Queens, where today’s Kaufman Astoria Studios serves film crews working on everything from “Sesame Street” to “Nurse Jackie.” Built in 1920, the building originally headquartered a conglomerate called Famous Players-Lasky, a merger of companies owned by film pioneers Adolph Zukor and Jesse Lasky and the flotsam of six other firms, including the George M. Cohan Film Corp. At the time, New York was still America’s film capital, having transformed Edison’s 1890s invention of the moving picture camera into the industry that today is known simply as “Hollywood.” But while studios in the boroughs and ’burbs were still cranking out hundreds of silent shorts, the shift was already on to Southern California, where filmmakers, Lasky among them, could count on 300 days of sunshine a year. Hollywood was also where a young Italian immigrant named Rodolfo Guglielmi had settled after middling success as a New York City taxi dancer and tango instructor. Rudolph Valentino, as he called himself, landed bit parts in several films, almost always as a swarthy gangster or other villain. His breakthrough role came in 1920, when Metro Pictures cast him as the lead in the epic war drama “The Four Horsemen of the Apocalypse.” The film became one of the first silents to gross seven figures – even topping Charlie Chaplin’s “The Kid” – and popularized both Valentino and the gaucho pants in which he appeared. A sudden star, Valentino demanded better pay and more control over the parts he played, but Metro refused the raise and cast him in a B-grade flick titled “Uncharted Seas,” then a pair of flops, “Camille” and “The Conquering Power.” In a fit of pique, Valentino quit Metro and signed on with Famous Players, lured by Lasky’s offer of a $50 raise and promises of bigger money to come. Valentino’s first film for the new studio was an adaptation of “The Sheik,” a popular bodice-ripper by British novelist Edith Maude Hull. Released in October 1921, “The Sheik” was panned by critics as pure camp – “Valentino depicts lust by widening his eyes and baring his teeth,” one said – but it was a runaway hit with American women fresh from the suffrage victory of the previous year. Film historians say it appealed perfectly “both to women’s fantasies of autonomy and their desire to be swept up in love’s protective embrace.” Largely avoided by male moviegoers, “The Sheik” still smashed attendance records at the Rivoli and Rialto chains in New York, drawing 125,000 in less than four weeks and quickly grossing more than $1 million. It also spawned a craze for all things Arab, including fashion, architecture and home décor. And at least one spoof, a Mack Sennett short called “The Shriek of Araby,” in which a cross-eyed Ben Turpin whisks away a baffled damsel on the back of a white dray horse. Valentino, of course, ended up as the James Dean of his time, dying of peritonitis in 1926 at the age of 31, after just four more films. Final words, to his brother: “I’m afraid we won’t go fishing together.” What, then, of the sands of eastern Long Island? Simple suburban legend, apparently.

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not afraid of ghosts article

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1923 – Mr and Mrs Rudolph Valentino appear at the Valentino Mineralava Beauty Contest in Kansas City

Any girl in Kansas City can go to the Convention Hall and enter the Valentino Mineralava Beauty Contest. A contest will be held of the prettiest girls in KC and Mr. Valentino will choose one who will get a prize and later have a chance with beauties from other cities to be Valentino’s new leading lady in his next picture. The charm of a perfect skin may come by chance and afterwards for a certain length of time be held by the inconsistent method of artifice, which however in the end will prove injurious. Valentino is the principal enthusiast of MINERALAVA in this country. He discovered by experience his skin was suffering from wearing effects of an outdoor life and from the clogging of the pores caused by grease paint he is obliged to use before the camera. In this day and age, no man is ashamed to borrow a suggestion from a woman. Mr. Valentino noticed his wife’s purity of complexion and learned she made a habit of the use of MINERALAVAs BEAUTY CLAY. “To my astonishment I discovered upon applying, myself a few applications of MINERALAVA said Mr. Valentino, that it became ever so quickly a necessity that I cannot do without”. “An athlete keeps in trim by daily exercise in a gymnasium. This adds to his self-respect, even if he is not in active training for a contest. It is the same way with folks in everyday life. People should have enough respect for their personal appearance to give a few minutes each day to the use of MINERALAVA, the one perfect nature remedy for the skin-strain of our modern existence. “After the prettiest girls in the different cities have been selected one of whom will be chosen to the be leading lady of my next picture, I am going to insist they keep their skin perfection by the constant use of MINERALAVA. by during this they will be following the example of Julia Sanderson, Majorie Rambeau, Irene Bordoni, Billie Burke, Marion Davies, Nazimova, Leonor Ulric and others. Valentino dolls to be given as beauty contest prize on display at Owl Drug CO 11th and Walnut.

CONVENTION HALL Personal Appearance RODOLPH VALENTINO in dances accompanied by his wife Winifred Hudnut alias Natacha Rambova. Holders of reserved seat tickets will have the privilege of dancing until midnight. Mr. Valentino will present a beautiful silver loving cup to the most graceful couple of dancers. Prices include tax.

Arena Balcony, Reserved $1.65
Dance Floor $1.65
Upper Balcony, Not Reserved $1.10

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The Making of a Great Lover

In 1918, little known author Edith Winstanley Hull penned her first novel called The Sheik – an equivalent to Fifty Shades of Grey for the era, it was a racy tale about female sexuality and dared to be bold in a time when women still wore ankle long tunics. Playwright Jo Denver rediscovers the author and captures the time in the theatre’s new play The Making of a Great Lover. Co-directed by Michelle Connelly, the period production depicts Edith’s life as the wife of a small town English pig breeder who returns from WWI to find the woman he left behind has changed – it also follows the rise of Italian actor Rudolph Valentino as the great lover. “It’s a real exciting show; it’s full of intrigue and lots of fun. It’s also a bit sexy in places too,” says Michelle. “Edith sat down when her husband was away at war when she was left alone in her big home, breeding pigs with her young daughter Cecil, and she decided that she would empower women. So she wrote an amazing book, The Sheik, which eventually rocketed Rudolph Valentino to stardom in the movie adaptation. “The book written at that time probably caused more of a stir than the Fifty Shades of Grey series has now.” Michelle says Edith changed the way that women thought about sex. “She opened up a dialogue that’s been going on ever since I guess, about women’s passion and the right of women to take control of the bedroom and to let their men know what they liked.” When Rudolph Valentino starred in the silent movie also called The Sheik, it became a worldwide sensation. “That’s where Rudolph Valentino got his moniker The Great Lover,” says Michelle. Fascinated by people like Edith and Rudolph, playwright Jo Denver revelled in putting the two together on stage in The Making of a Great lover. “The way that Jo put it together is very innovative. There’s wasn’t much biographical information about the family. But when Jo was finalising the play and calling for auditions, one of the decedents of Edith, who happens to live in Tully in North Queensland, contacted the Lind Theatre and was put in touch with her, so the decedents came along to our opening night and were able to fill in some of the gaps,” says Michelle. With close to capacity shows every night, Michelle says the artistic talents of others have helped to make the play shimmer. “Professional photographer Darren Smith has been very very kind to lend his time and his incredible talent to put the gorgeous images together and it’s been a great marrying of the minds because Anne Grant and Ngaire Tombs are two incredible seamstresses and costume designers – so those two worked tirelessly on ensuring that every single piece of costume you see in the show was absolutely true to the period. And then Darren was able to come in and look at the characters in their full costumes and create beautiful, quite sumptuous photos of the show in action,” says Michelle. “It’s been critical to the great audiences we’ve been seeing since we started, and there’s no doubt that the images have really helped to frame people’s expectations and let them know that what they’re coming to see is unique.” You can see The Making of a Great Lover at the Lind Theatre, Nambour on the Sunshine Coast.

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Aug 1926 – Questions Rudolph Valentino has answered while in the Hospital

Q.-What feelings have been inspired by the hundreds of telegrams, letters, and phone calls that have reached you, not only from friends, but from girls and young women you have never met?
A.- I feel grateful, so grateful, and feel my inability to reply all the kindness extended to me. They have helped me mentally to overcome my sickness.

Q.-What was your mental reaction to serious illness? Were you afraid of death?
A.-All I wanted was relief-anything to get rid of the terrible pain. Death would have been better than to have stood it longer.

Q.-What was your favorite screen character among the parts you played? Did you visualize any of them in your illness?
A.-The part I like best was my role in Blood and Sand. If I had died, I would have liked to be remembered as an actor by that role-I think it my greatest.

Q.-When you are able to eat full meals again, what do you want most?
A.-Food? Ugh! The thought of food is nauseating, obnoxious to me. Don’t mention it.

Q.-How are you going to pass the time when you go away to Maine to recuperate?
A.-I am going to do like the prize fighter-get in condition as soon as possible.

Q.-For whom was your first thought when you realized you were seriously ill?
A.-For my brother Alberto and my sister Maria-for them were my first thoughts.

Q.-Did the fact that your illness was prophesied by an unknown woman who called at your rooms here increase your interest in psychic phenomena?
A.-Perhaps. My interest in such matters has always been that of the average well-read person. I hope now to learn more about the subject one day.

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1921 – 68 Die in Rialto Theater Fire.

The year brought death once again to a fire conscious city. On the evening of November 21, 1921, a standing room audience was viewing Rudolph Valentino in “The Sheik” at the Rialto Theater, 86 College Street. Suddenly the two-story brick and wood building was the scene of panic. Prior to the flickering movie, the audience, including 200 Yale students, had witnessed a stage show in which an incense burner was used, apparently to create “atmosphere,” for the Valentino movie. A blaze erupted back stage, then shot out onto the stage. Memory of the catastrophe was still fresh, and the year was not out when fire hit a two-story wood building at 882 Whalley Avenue, just five months after the Westville Fire District came into the city. Two days later, on December 1, 1921, at 9:27 p.m., a spark reportedly ignited rubber cement at the Seamless Rubber Company, Hallock Street, resulting in a loss of $145.

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Kissing Rudy Valentino: A High-School Student Describes Movie Going in the 1920s [Personal Account]

I am a girl-American born and of Scotch descent. My grandparents came to America from Glasgow, Scotland, and grandfather became a minister (Presbyterian). Mother was the youngest of nine children and was born in New York. Dad came from New York also; his parents were of Scotch and English stock. I was born in Detroit, July 1, 1913. I have one brother. Stating us in order of birth, we are: Mary, 16, and Edward, 12.My religious denominations have been varied. Mom put me in the cradle-roll of a Congregational Church, but I have been a member of the Lutheran, Presbyterian, Christian Science, and Methodist Episcopal churches. All of which indicates that either I’m very broad-minded religiously or unable to make up my mind. The latter is more plausible. Was a member of a Camp Fire Girls group for several years and was greatly interested in its activities. I reached the second rank in the organization. My mother has no occupation. One calls her a housewife, I guess, but she isn’t home enough for that. She travels in the winter and fall. Dad is a Lawyer. My real father is dead. He died when I was very young. His work was in the appraisal business. My clearest picture of him is playing his violin. He played beautifully. Mother plays the piano and when she accompanied him I used to listen for hours. I love music. . I have tried to remember the first time that I went to a movie. It must have been when I was very young because I cannot recall the event. My real interest in motion pictures showed itself when I was in about fourth grade at grammar school. There was a theater on the route by which I went home from school and as the picture changed every other day I used to spend the majority of my time there. A gang of us little tots went regularly. One day I went to see Viola Dana in “The Five Dollar Baby.” The scenes which showed her as a baby fascinated me so that I stayed to see it over four times. I forgot home, dinner, and everything. About eight o’clock mother came after me-frantically searching the theater. Next to pictures about children, I loved serials and pie-throwing comedies, not to say cowboy ‘n’ Indian stories. These kind I liked until I was twelve or thirteen; then I lost interest in that type, and the spectacular, beautifully decorated scenes took my eye. Stories of dancers and stage life I loved. Next, mystery plays thrilled me and one never slipped by me. At fifteen I liked stories of modern youth; the gorgeous clothes and settings fascinated me. My first favorite was Norma Talmadge. I liked her because I saw her in a picture where she wore ruffly hoop-skirts which greatly attracted me. My favorites have always been among the women; the only men stars I’ve ever been interested in are Tom Mix, Doug Fairbanks and Thomas Meighan, also Doug McLean and Bill Haines. Colleen Moore I liked for a while, but now her haircut annoys me. My present favorites are rather numerous: Joan Crawford, Billie Dove, Sue Carol, Louise Brooks, and Norma Shearer. I nearly forgot about Barbara LaMar. I really worshiped her. I can remember how I diligently tried to draw every gown she wore on the screen and how broken-hearted I was when she died. You would have thought my best friend had passed away. Why I like my favorites? I like Joan Crawford because she is so modern, so young, and so vivacious! Billie Dove is so beautifully beautiful that she just gets under your skin. She is the most beautiful woman on the screen! Sue Carol is cute ‘n’ peppy. Louise Brooks has her assets, those being legs ‘n’ a clever hair-cut. Norma Shearer wears the kind of clothes I like and is a clever actress. I nearly always have gone and yet go to the theater with someone. I hate to go alone as it is more enjoyable to have someone to discuss the picture with. Now I go with a bunch of girls or on a date with girls and boys or with one fellow. The day-dreams instigated by the movies consist of clothes, ideas on furnishings, and manners. I don’t day-dream much. I am more concerned with materialistic things and realisms. Nevertheless it is hard for any girl not to imagine herself cuddled up in some voluptuous ermine wrap, etc. The influence of movies on my play as a child-all that I remember is that we immediately enacted the parts interesting us most. And for weeks I would attempt to do what that character would have done until we saw another movie and some other hero or heroine won us over. I’m always at the mercy of the actor at a movie. I feel nearly every emotion he portrays and forget that anything else is on earth. I was so horrified during “The Phantom of the Opera” when Lon Chaney removed his mask, revealing that hideous face, that until my last day I shall never forget it. I am deeply impressed, however, by pathos and pitifulness, if you understand. I remember one time seeing a movie about an awful fire. I was terrified by the reality of it and for several nights I was afraid to go to sleep for fear of a fire and even placed my hat and coat near by in case it was necessary to make a hasty exit. Pictures of robbery and floods have affected my behavior the same way. Have I ever cried at pictures? Cried! I’ve practically dissolved myself many a time. How people can witness a heart-rending picture and not weep buckets of tears is more than I can understand. “The Singing Fool,” “The Iron Mask,” “Seventh Heaven,” “Our Dancing Daughters,” and other pictures I saw when very young which centered about the death of someone’s baby and showed how the big sister insisted on her jazz ‘n’ whoopee regardless of the baby or not – these nearly killed me. Something like that, anyway; and I hated that girl so I wanted to walk up to the screen and tear her up! As for liking to cry-why, I never thought of that. It isn’t a matter of liking or not. Sometimes it just can’t be helped. Movies do change my moods, but they never last long. I’m off on something else before I know it. If I see a dull or morose show, it sort of deadens me and the vim and vigor dies out ’til the movie is forgotten. For example, Mary Pickford’s movie-“Sparrows”-gave me the blues for a week or so, as did lil Sonny Boy in “The Singing Fool.” The poor kid’s a joke now. This modern knee-jiggling, hand-clapping effect used for accompanying popular music has been imitated from the movies, I think. But unless I’ve unconsciously picked up little mannerisms, I can think of no one that I’ve tried to imitate. Goodness knows, you learn plenty about love from the movies. That’s their long run; you learn more from actual experience, though! You do see how the gold-digger systematically gets the poor fish in tow. You see how the sleek-haired, languid-eyed siren lands the men. You meet the flapper, the good girl, ‘n’ all the feminine types and their little tricks of the trade. We pick up their snappy comebacks which are most handy when dispensing with an unwanted suitor, a too ardent one, too backward one, etc. And believe me, they observe and remember, too. I can remember when we all nudged one another and giggled at the last close-up in a movie. I recall when during the same sort of close-up when the boy friend squeezes your arm and looks soulfully at you. Oh, it’s lotsa fun! No, I never fell in love with my movie idol. When I don’t know a person really, when I know I’ll never have a chance with ’em, I don’t bother pining away over them and writing them idiotic letters as some girls I’ve known do. I have imagined playing with a movie hero many times though that is while I’m watching the picture. I forget about it when I’m outside the theater. Buddy Rogers and Rudy Valentino have kissed me oodles of times, but they don’t know it. God bless ’em!

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1926 – The Latin Lover and his Enemies

Rudolph Valentino fought a long battle against innuendo about his masculinity right up until he died. But now he seems to have won.

With the Roaring Twenties in full swing and the first talkies on the horizon, Hollywood’s booming film industry already had its share of bankable stars—Charlie Chaplin, Greta Garbo, Douglas Fairbanks, Buster Keaton. But in the summer of 1926, an Italian immigrant named Rodolfo Alfonso Rafaello Pierre Filibert Guglielmi di Valentina D’Antonguolla would join them. Known as the “Latin Lover,” Rudolph Valentino would, by summer’s end, single-handedly change the way generations of men and women thought about sex and seduction. It’s sad Valentino never live to see that autumn. And it’s sadder that he spent his final weeks engaged in an indecorous feud with an anonymous editorialist who had questioned his masculinity and blamed him for America’s “degeneration into effeminacy.”

Born in Castellaneta, Italy, in 1895, Valentino arrived at Ellis Island in 1913, at the age of 18. He lived on the streets and in Central Park until he picked up work as a taxi dancer at Maxim’s Restaurant-Caberet, becoming a “tango pirate” and spending time on the dance floor with wealthy women who were willing to pay for the company of exotic young men.

Valentino quickly befriended a Chilean heiress, which might have seemed like a good idea, but she was unhappily married to a well-connected businessman named John de Saulles. When Blanca de Saulles divorced her husband in 1915, Valentino testified that he had evidence that John de Saulles had been having multiple affairs, including one with a dance partner of Valentino’s. But his refined, European and youthful appearance at the trial had some reporters questioning his masculinity in print, and John de Saulles used his clout to have the young dancer jailed for a few days on a trumped-up vice charge. Not long after the trial, Blanca de Saulles shot her husband to death over custody of their son, and Valentino, unwilling to stick around for another round of testimony and unfavorable press, fled for the West Coast, shedding the name Rodolpho Guglielmi forever. In California, Valentino began landing bit parts in films and, as he did in New York, building a clientele of older wealthy women who would pay for dance instruction. So charming was the young Italian that he would often show up at movie auditions driving fancy cars his clients had lent him. Impulsively, he married actress Jean Acker, but a regretful (and lesbian) Acker locked him out of their hotel room on their wedding night. She quickly sued for divorce. By 1921, Valentino was starring in The Four Horsemen of the Apocalypse, which became one of the highest-grossing films of the silent era. Also that year, he was cast as Sheik Ahmed Ben Hassan in The Sheik—another wildly successful film, which would define Valentino’s image as a brooding but irresistible lover. It was an image he would despise. In 1922, a writer named Dick Dorgan opined, in Photoplay magazine, opined that , “the Sheik is a bum Arab, that he is really an Englishman whose mother was a wop or something like that.” Valentino was infuriated by the insult to his mother and tried to have Dorgan banned from the studio. He also swore he would kill the writer if he saw him. The magazine apologized and promised some favorable pieces in the future, but a few months later, it published Dorgan’s “A Song of Hate,” in which he railed against Valentino’s “Roman face,” his “patent leather hair,” and his ability to make women dizzy. The article was somewhat good-natured—a common man’s jeremiad against a guy who danced too well and was too good-looking—but Valentino resented its references to his long eyelashes and the earrings he wore in films. Valentino’s next few films performed erratically at the box office, and contract disputes with various studios forced him out of the movie business for a time. In 1922, he married Natacha Rambova, a costume designer, artistic director and occasional actress, but stood trial on bigamy charges because he hadn’t yet divorced Acker. He and Rambova had to have their marriage annulled; in March 1923 they remarried legally. To make money until he was free to sign a new studio deal (and to pay off Acker), Valentino joined a dance tour throughout the U.S. and Canada. Sponsored by Mineralava beauty products, Valentino and Rambova performed as dancers and spokespersons, and Valentino judged beauty contests. He returned to films with the title role in Monsieur Beaucaire in 1924, under a new contract with Ritz-Carlton Pictures. Although the Louis XV drama was fairly successful, Valentino had to wear heavy makeup and ruffled costumes in an overtly feminized role. The actor, ever sensitive about his masculinity, was determined to be more careful about the roles he chose. He and Rambova would divorce in 1925, leading to public speculation that Valentino was a homosexual and that he had been engaged in “lavender marriages” of convenience to hide it. There is no definitive evidence in any credible biographies written of the two that either Valentino or Rambova was gay; rather, the speculation reflected contemporary sterotypes and prejudices, and was no doubt inspired by Valentino’s personal style and refined European tastes. Simply put, the man dubbed the “Latin lover” by the studios seems to have sought long-term relationships with women.
In early 1926, Valentino joined United Artists at the urging of Chaplin and Fairbanks. Mired in debt, he was practically forced into making a sequel to The Sheik. Though women continued to swoon over him, and some men imitated his mannerisms and slick-backed hair (they became known as “Vaselinos”), many more men grew skeptical of the foreign-born actor. Fairbanks was dashing and unquestionably masculine, but Valentino, with his dandy clothes, his wristwatch and a slave bracelet? Photoplay published yet another piece, this one by Herbert Howe, that described Valentino’s his influence on leading men after his stellar tango in The Four Horsemen of the Apocalypse like this: “The movie boys haven’t been the same,” Howe wrote. “They’re all racing around wearing spit curls, bobbed hair and silk panties.… This can’t keep up. The public can stand just so many ruffles and no more.” But it was the Chicago Tribune that really set Valentino off. On July 18, 1926, the paper ran an unsigned editorial under the headline “Pink Powder Puffs” that blamed Valentino for the installation of a face-powder dispenser in a new public men’s room on the city’s North Side:

A powder vending machine! In a men’s washroom! Homo Americanus! Why didn’t someone quietly drown Rudolph Guglielmo , alias Valentino, years ago?… Do women like the type of “man” who pats pink powder on his face in a public washroom and arranges his coiffure in a public elevator?… Hollywood is the national school of masculinity. Rudy, the beautiful gardener’s boy, is the prototype of the American male. Valentino seethed at the editorial’s insinuations and ridicule. Since The Son of the Sheik was about to open, Oscar Doob, the film’s press agent, suggested that Valentino challenge the “Pink Powder Puffs” writer to a duel. Valentino sent his dare to the Chicago Herald-Examiner, the Tribune’s competitor: “To the man (?) who wrote the editorial headed ‘Pink Powder Puffs’ in Sunday’s Tribune, I call you in return, a contemptible coward and to prove which of us is a better man, challenge you to a personal test.” Noting that a duel would be illegal, Valentino said he would be happy to settle things in a boxing ring. And while Doob was immensely pleased with the publicity, he had no doubt that Valentino was “burned up” about the editorial. “It’s so unfair. They can say I’m a terrible actor if they like, but it’s cowardly and low to hold me up as a laughing stock and make fun of my personal tastes and my private life,” Valentino told a Herald Examiner reporter. “This man calls me a ‘spaghetti-gargling gardener’s helper.’… As for being a gardener’s helper, I specialized in college in landscape gardening because in Italy, that is as fine an art as architecture or painting.”The Tribune editorial writer did not come forward, but the actor traveled to New York and arranged to have boxing lessons from his friend Jack Dempsey, the heavyweight champion. Valentino was actually quite fit, and Dempsey tried to help, getting in touch with sportswriter Frank “Buck” O’Neil. “Listen, O’Neil,” Dempsey told him, “Valentino’s no sissy, believe me…. He packs a pretty mean punch.”

“Cut the crap,” O’Neil told him. “I don’t buy it, and neither does anyone else.” O’Neil then volunteered to take on Valentino in the ring, and the actor quickly agreed to fight him the following afternoon on the roof of the Ambassador Hotel. The next morning, reporters arrived at Valentino’s suite, only to see him decked out in an “orchid bathing suit and lavender lounging robe.” “I’m going back to Chicago and I’ll have satisfaction,” Valentino told them, still incensed over the “Pink Powder Puffs” editorial. Privately, reporters marveled at Valentino’s bulging biceps and wondered what the star would do if he found out the editorial writer was a woman. Valentino and O’Neil met on the roof, with reporters and photographers attending, and despite O’Neil’s promise that he would not hurt the star, he popped Valentino on the chin with a left. The actor responded by dropping his larger opponent with a left of his own. Somewhat stunned, Valentino apologized and helped the writer to his feet.“Next time Jack Dempsey tells me something, I’ll believe him,” O’Neil told reporters. “That boy has a punch like a mule’s kick. I’d sure hate to have him sore at me.”Actress Pola Negri claimed to be engaged to Valentino at the time he died. Still, the match proved nothing, and in the coming days, Valentino continued to fume about pink powder puffs. The more he mentioned the editorial to reporters, the more he invited the judgment that he must be hiding something. Valentino even met with the writer H.L. Mencken for advice, but when Mencken told him to ignore the taunts, the actor ignored him instead. Mencken would later write, “Here was a young man who was living daily the dream of millions of other young men. Here was one who was catnip to women. Here was one who had wealth and fame. And here was one who was very unhappy.”

In late July, Valentino attended the New York premiere of The Son of the Sheik. The temperature was close to one hundred degrees, but a mob of thousands formed around the theater, and as Valentino tried to make his way out of Times Square they ripped at his clothes. He escaped sufficiently intact to read about the melee in the next morning’s New York Times review of his film. More important to Valentino, however, was that the review said the film was full of “desert rough stuff and bully fights” and “leaves no doubt” about his masculinity. Referring to the “Pink Powder Puff” editorial, the reviewer warned any writer to think twice before accepting Valentino’s challenge, as “the sheik has an arm that would do credit to a pugilist and a most careless way of hurling himself off balconies and on and off horses. One leap from a balcony to a swinging chandelier is as good as anything Douglas Fairbanks ever did.”

The film was a hit, and the whispering about the star’s masculinity began to fade. As the sheik, he still appeared to be wearing eye shadow, and perhaps his lips bore a slightly darker stain of rouge, but after all, he was in show business.

Two weeks later, Valentino collapsed in his suite at the Ambassador and was taken to a hospital. After emergency surgery for a ruptured appendix, his doctors were hopeful he would recover. Then he developed pleuritis in his left lung and was in severe pain. At one point, he asked a doctor, “Am I still a pink powder puff?” Some reporters and readers were convinced that the actor’s hospitalization and the daily updates on his condition amounted to yet another publicity stunt. But on August 23, Rudolph Valentino slipped into a coma and died just hours later, surrounded by hospital staff.

On the news of his death, more than 100,000 people gathered on the streets in chaos outside the Frank Campbell Funeral Home. Flappers tore at their own clothes, clutched at their chests and collapsed in the heat. The New York Police Department tried to bring the order to the mob, and there were reports of despondent fans committing suicide. Inside the funeral home, four Black Shirt honor guards, supposedly sent by Benito Mussolini, stood nearby in stark tribute to the fallen star. (It was later learned that the men were actors, hired by the funeral home in, yes, a publicity stunt.)

The Polish actress Pola Negri, who had been having an affair with Valentino, fainted over his coffin. Upon reviving, she announced that she was to have been his third wife and quickly claimed the role of the dead star’s “widow.” For the funeral, she sent a massive floral display with thousands of blood-red roses surrounding white blooms that spelled out “POLA.” His body traveled back to the West Coast on a funeral train, and he was laid to rest in Hollywood.
The hysteria following Valentino’s death did not abate, and when The Son of the Sheik was released nationally months later, it was acclaimed as one of his best movies—a swan song of masculinity. Rumors that he actually died by the gun of a jealous husband or scorned lover kept the tabloids in business. And for decades, a veiled woman in black arrived at Valentino’s Hollywood tomb on the anniversary of his death to place twelve red roses and one white one on his grave. Once it was learned to be yet another press agent’s stunt, competing ladies in black began arriving at the tomb, knocking roses to the ground as they scuffled for position in front of newspaper photographers.

Whether the quality of Valentino’s voice would have killed his career in talkies is a subject of endless debate. Some say his accent was too thick, others who knew him well say his rich, husky baritone would only have helped him reach even greater heights of fame. But nearly a century after he arrived on these shores, his very name remains tantamount to a male seducer of women. In that sense, his work outlasted the biases of his time

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Palm Court, Alexandria Hotel Los Angeles

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Built in 1906, the eight-story Hotel Alexandria was designed by noted Los Angeles architect, John Parkinson. In 1911, Parkinson and Bergstom were hired to design an addition that would double the capacity.  The Palm Court was part of the 1911 addition. The Palm Court, also known at other times as the Franco-Italian Dining Room,the Grand Ballroom and the Continental Room, is a ballroom at the Hotel Alexandria in Downtown Los Angeles, California. In its heyday from 1911 to 1922, it was the scene of speeches by U.S. Presidents William Howard Taft and Woodrow Wilson and Gen. John J. Pershing. It is also the room where Paul Whiteman, later known as the “Jazz King”,  got his start as a bandleader in 1919, where Rudolph Valentino danced with movie starlets, and where Hollywood held its most significant balls during the early days of the motion picture business. Known for its history and its stained-glass Tiffany skylight, noted Los Angeles columnist Jack Smith called it “surely the most beautiful room in Los Angeles. The Palm Court was designated as a City of Los Angeles Historic-Cultural Monument Palm Court’s heyday 1911-1922.
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